UX-UI/subjects/ux-1-6/README.md

UX I - Ex 6 CK - Ideation

Context:

Welcome to the very first quest of this program.

Your mission, should you choose to accept it, is to find a way to improve athletes’ experience related to their hydration when running.

This first project is very special: you are asked to end up with a non-digital solution. As a matter of fact, innovation does not always rhyme with digital. So let’s be creative and get out of the box!

Instructions:

You can replace Pierre with your own persona.

The chosen problem statement is: “How might we help Pierre (or your persona) measure and prepare his hydration before a race?”

Now, let’s find creative solutions! Remember, the solution should not be digital! Forget about devices for this quest ;)

Find 3 friends outside of the program and run a quick ideation session (20 minutes).

• What you need for an in-person ideation workshop:
  • Prepare some papers or sticky notes, stickers, a jar, and pens.
  • A closed room for 20 minutes where everyone feels comfortable
• Directions:
  • Ask them to turn off their phones
  • Explain the context and introduce Pierre (or your persona)
  • Explain the goal:
    • Let’s find as many solutions as possible to the question: “How might we help Pierre (or your persona) measure and prepare his hydration before a race?”, given the following contraints (unveil them one after the other: 1 minute per constraint, 1 constraint per round):
      • If Pierre was blind
      • If Pierre was a bird
      • If Pierre was a billionaire
      • If Pierre had a twin who was constantly with him
      • If Pierre was 5 years old
      • If Pierre had 5 arms
      • If Pierre was 105 years old
      • If Pierre was very clumsy
      • If Pierre was very forgetful (and lost memory every 5 minutes)
      • If Pierre was deaf
      • If Pierre was a turtle
      • If Pierre was naked
      • If Pierre couldn’t stop talking 24/7
      • If Pierre was always late
      • If Pierre was dishonest
  • Set a timer for each round.
  • Ask the participants to do, at each round, the following:
    • Write down their ideas on a sticky note (1 idea per sticky note)
    • Read them out loud
    • Put the sticky note in a jar
  • Gather all the ideas.
  • Give the participants 3 stickers each and ask them to vote for the best three options.
  • If there isn’t a solution that stands out of the crowd, hang them on a board and organize them according to these two parameters: easy to implement and efficient. Example in the resources.
  • Choose 1 main idea to solve the problem

Deliverables:

• Pictures of the session
• A board with all the ideas (on paper or digitally on Miro or Figma)
• One main idea to solve the problem

Resources:

• Tool: Ideation Voting Board Framework on Figma
• Where Good ideas come from by Steven Johnson
• Creative Confidence by Tom Keller
• Podcast What is wrong with UX?
• Brainwriting #2

Quote:

Chances are that... If you have gone through all possible solutions, you’ve found the good one.