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fix(ux-piscine): fix the audits and subjects

fix the structure of the piscine
DEV-3828-fix-the-ux-piscine
miguel 2 years ago
parent
commit
cf81996c65
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# UX I - Ex 2 - Analytics
## Analytics
**Instructions:**
### Instructions
Read these articles and extract at least 5 key figures or insights that may be useful in understanding what athletes or sport practicing people experience related to hydration.
Read these articles and extract at least 5 key figures or insights that may be useful in understanding what athletes or sport practicing people experience related to hydration.
**Deliverables:**
- On a PDF document, write at least 5 key figures or insights you extracted from the articles.
Each insight or key figure should be justified by a quote and the title of the article.
- On a PDF document, write at least 5 key figures or insights you extracted from the articles.
- Each insight or key figure should be justified by a quote and the title of the article.
- Upload the document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
### Deliverables
**Resources:**
- [The effects of Hydration on Athletic Performance](https://sportscardiologybc.org/the-effects-of-hydration-on-athletic-performance/)
- [Dehydration and its effects on performance - Human Kinetics](https://us.humankinetics.com/blogs/excerpt/dehydration-and-its-effects-on-performance)
- [Accuracy of Urine Color to Detect Equal to or Greater Than 2% Body Mass Loss in Men Journal of Athletic Training](https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4741257/)
- [Fluid replacement for the physically active - Journal of Athletic Training](https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5634236/)
- [The importance of hydration - Harvard School of Public Health](https://www.hsph.harvard.edu/news/hsph-in-the-news/the-importance-of-hydration/)
- [Fluids and hydration in prolonged endurance performance - Pubmed](https://pubmed.ncbi.nlm.nih.gov/15212747/)
- A PDF document.
**Tips:**
Examples of insights you can extract from the articles:
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on [canva](https://www.canva.com/) but don’t overload your design with too much details!
Examples of insights you can extract from the articles:
- Symptoms of dehydration can be headache, dizziness, nausea, lightheadedness, or fatigue.
- People experience dehydration when they lose 2% of their body mass loss (BML) in fluids/water/sweat.
- Sweat helps the body to maintain optimal body temperature.
- Sprint athletes are generally less concerned about the effects of dehydration than are endurance athletes.
- Etc...
It's on you to find other and more!
**Quote:**
Always base your decisions on the data, not on your biases.
**Resources:**
- [The effects of Hydration on Athletic Performance](https://sportscardiologybc.org/the-effects-of-hydration-on-athletic-performance/)
- [Dehydration and its effects on performance - Human Kinetics](https://us.humankinetics.com/blogs/excerpt/dehydration-and-its-effects-on-performance)
- [Accuracy of Urine Color to Detect Equal to or Greater Than 2% Body Mass Loss in Men Journal of Athletic Training](https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4741257/)
- [Fluid replacement for the physically active - Journal of Athletic Training](https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5634236/)
- [The importance of hydration - Harvard School of Public Health](https://www.hsph.harvard.edu/news/hsph-in-the-news/the-importance-of-hydration/)
- [Fluids and hydration in prolonged endurance performance - Pubmed](https://pubmed.ncbi.nlm.nih.gov/15212747/)
**Quote:**
Always base your decisions on the data, not on your biases.

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#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Are there at least 5 insights from the articles?

100
subjects/ux/athele-keep-hydrated/ideation/README.md

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# UX I - Ex 6 - Ideation
## Ideation
**Instructions:**
_You can replace Pierre with your own persona._
*You can replace Pierre with your own persona.*
The chosen problem statement is:
The chosen problem statement is: “How might we help Pierre (or your persona) measure and prepare his hydration before a race?”
“How might we help Pierre (or your persona) measure and prepare his hydration before a race?”
Now, let’s find creative solutions! Remember, the solution should not be digital! Forget about devices for this quest ;)
Now, let’s find creative solutions!
Find 3 friends outside of the program and run a quick ideation session (20 minutes).
Find 3 friends outside of the program and run a quick ideation session (20 minutes).
- What you need for an in-person ideation workshop:
- Prepare some papers or sticky notes, stickers, a jar, and pens.
- A closed room for 20 minutes where everyone feels comfortable
- Prepare some papers or sticky notes, stickers, a jar, and pens.
- A closed room for 20 minutes where everyone feels comfortable.
- Directions:
- Ask them to turn off their phones
- Explain the context and introduce Pierre (or your persona)
- Explain the goal:
- Let’s find as many solutions as possible to the question: “How might we help Pierre (or your persona) measure and prepare his hydration before a race?”, given the following contraints (unveil them one after the other: 1 minute per constraint, 1 constraint per round):
- If Pierre was blind
- If Pierre was a bird
- If Pierre was a billionaire
- If Pierre had a twin who was constantly with him
- If Pierre was 5 years old
- If Pierre had 5 arms
- If Pierre was 105 years old
- If Pierre was very clumsy
- If Pierre was very forgetful (and lost memory every 5 minutes)
- If Pierre was deaf
- If Pierre was a turtle
- If Pierre was naked
- If Pierre couldn’t stop talking 24/7
- If Pierre was always late
- If Pierre was dishonest
- Set a timer for each round.
- Ask the participants to do, at each round, the following:
- Write down their ideas on a sticky note (1 idea per sticky note)
- Read them out loud
- Put the sticky note in a jar
- Gather all the ideas.
- Give the participants 3 stickers each and ask them to vote for the best three options.
- If there isn’t a solution that stands out of the crowd, hang them on a board and organize them according to these two parameters: easy to implement and efficient. Example in the resources.
- Choose 1 main idea to solve the problem
**Deliverables:**
- Pictures of the session
- A board with all the ideas (on paper or digitally on Miro or Figma)
- One main idea to solve the problem next to the board
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
- Ask them to turn off their phones.
- Explain the context and introduce Pierre (or your persona).
- Explain the goal:
- Let’s find as many solutions as possible to the question: “How might we help Pierre (or your persona) measure and prepare his hydration before a race?”, given the following constraints (unveil them one after the other: 1 minute per constraint, 1 constraint per round):
- If Pierre was blind
- If Pierre was a bird
- If Pierre was a billionaire
- If Pierre had a twin who was constantly with him
- If Pierre was 5 years old
- If Pierre had 5 arms
- If Pierre was 105 years old
- If Pierre was very clumsy
- If Pierre was very forgetful (and lost memory every 5 minutes)
- If Pierre was deaf
- If Pierre was a turtle
- If Pierre was naked
- If Pierre couldn’t stop talking 24/7
- If Pierre was always late
- If Pierre was dishonest
- Set a timer for each round.
- Ask the participants to do, at each round, the following:
- Write down their ideas on a sticky note (1 idea per sticky note).
- Read them out loud.
- Put the sticky note in a jar.
- Gather all the ideas.
- Give the participants 3 stickers each and ask them to vote for the best three options.
- If there isn’t a solution that stands out of the crowd, hang them on a board and organize them according to these two parameters: easy to implement and efficient. Example in the resources.
- Choose 1 main idea to solve the problem.
### Instructions
- Take pictures of the session.
- Create a board with all the ideas (on Miro or Figma for example).
- Highlight one main idea to solve the problem next to the board.
### Deliverables
- A zip file.
Don't forget to:
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
**Resources:**
@ -62,6 +68,6 @@ Find 3 friends outside of the program and run a quick ideation session (20 minut
- [Podcast What is wrong with UX?](https://www.usersknow.com/podcast/2016/10/10/ua1wdsszhx2pemugxc1e0qj0a3l9cs)
- [Brainwriting #2](https://dux.typepad.com/dux/2011/01/method-2-of-100-brainwriting-brainwriting-is-an-ideation-method-for-quickly-generating-ideas-by-asking-people-to-write-thei.html)
**Quote:**
**Quote:**
Chances are that... If you have gone through all possible solutions, you’ve found the good one.
Chances are that... If you have gone through all possible solutions, you’ve found the good one.

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#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Are there pictures of the session?
###### Is there a board with all the ideas (on paper or digitally on Miro or Figma)?
###### Is there one main idea to solve the problem?

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# UX I - Ex 3 - Personas
## Personas
**Instructions:**
### Instructions
- Create a user persona based on several users from the same category
**Deliverables:**
- A user persona on a PDF document
- Create a user (Pierre) persona based on several users from the same category.
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
Use the material you got from the exercise `User interview` to build the pierre persona. The following must be present in the document:
- Pierre's persona card with a picture.
- A quote extracted from the interview scripts.
- A description of Pierre that is a mix of Joe, Nathan, Guillaume, and Anaelle’s stories.
- He must have at least 2 goals, habits and frustrations.
- Insights from the exercise `User interview` must be included in Pierre's persona card.
### Deliverables
- A user persona on a PDF document.
**Tips:**
**Tips:**
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on [canva](https://www.canva.com/) but don’t overload your design with too much details!
- You may use Figma and extract a PDF document out of it.
- Use the material you got from exercise 1.
- Detect people who face the same kinds of problems and group them.
- When you find 2+ people who face the same kind of problem, you can merge their testimonials to create a persona. In this case, Joe, Nathan, Guillaume and Anaelle who run races from time to time (they have run at least one race in their life, but less than 3 times a year) and have faced dehydration problems.
- A persona is fictional: do not use one of your users’ names, but a name that is consistent with your users’ demographics and social group. In this case, we'll choose a man as 3 out of 4 are men, and Pierre as a first name so it's different (but consistent) from Joe's, Nathan's, Guillaume's and Anaelle's.
- Detect people who face the same kinds of problems and group them.
- When you find 2 or more persons who face the same kind of problem, you can merge their testimonials to create a persona. In this case, Joe, Nathan, Guillaume and Anaelle who run races from time to time (they have run at least one race in their life, but less than 3 times a year) and have faced dehydration problems.
- A persona is fictional: do not use one of your users names, but a name that is consistent with your users demographics and social group. In this case, we'll choose a man, as 3 out of 4 are men, and Pierre as a first name so it's different (but consistent) from Joe's, Nathan's, Guillaume's and Anaelle's.
- As to the age, average the ages of your selected users. In this case, 32 (Joe is 30, Nathan is 39, Guillaume is 30 and Anaelle is 29).
- The persona has to be sport-oriented, as it is the context of this research. However, broader information, like the scan info (jobs, location, etc.) are more than welcome to give more context.
**Resources:**
**Resources:**
- [Make your persona great again](https://uxdesign.cc/personas-e60c1c06ead1)
- [Persona, journey maps, user flow, site map, OH MY!](https://uxdesign.cc/personas-journey-maps-site-maps-and-user-flows-oh-my-e71d044b4bcb)
- [Persona framework](https://miro.medium.com/max/1400/0*RbHfR6BHhhFIENNf)
**Quote:**
**Quote:**
Focus unswervingly, on the customer’ Jesse Hertzberg | Former COO of Squarespace
"Focus unswervingly, on the customer’ Jesse Hertzberg | Former COO of Squarespace

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#### Audit instructions
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there Pierre's persona card in the PDF document?
###### Is there a picture of Pierre's?
###### Is there a quote extracted from the inteview scripts?
###### Is there a description of Pierre that is a mix of Joe, Nathan, Guillaume, and Anaelle’s stories?
###### Does Pierre have at least 2 goals?
###### Does Pierre have at least 2 habits?
###### Does Pierre have at least 2 frustrations?
###### Are the insights from ex 1 included in Pierre's persona card?

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# UX I - Ex 5 - Problem Statement
## Problem Statement
**Instructions:**
### Instructions
Based on the insights from the analytics and user interviews, comment the scope of possible problem statements.
**Deliverables:**
Based on the insights from the exercises `analytics` and `user interviews`, comment the scope of possible problem statements.
- On a PDF document, write down one problem statement that summarizes the main problem that Pierre has when he runs.
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Tips:**
### Deliverables
- A PDF document.
**Tips:**
- At this stage, it’s important to focus on the problem, not on the solution! You can start tackling the problem after (re)defining it.
- Several problem statements can be possible for each persona and user journey, but for this exercise, we are guiding you towards one.
- Examples of correct problem statements:
- How might we help Pierre (or your persona) measure and prepare his hydration before a race?
- How might we make sure Pierre doesn’t get dehydrated?
- How might we make sure Pierre drinks the cups that are offered during the race?
- How might we provide Pierre some drink that contains everything he needs to avoid dehydration?
- How might make sure Pierre doesn’t get drunk the night before the race?
- Examples of wrong problem statements:
- How might we make sure Pierre doesn’t get dehydrated?
- Too broad —> The problem statement is out of the scope of running, so the solutions cannot be integrated in the specific context of running.
- How might we make sure Pierre drinks the cups that are offered during the race?
- Too narrow —> There are plenty of options to avoid dehydration without drinking the cups that are offered during the race.
- How might we provide Pierre with a drink that contains everything he needs to avoid dehydration?
- Focused on the solution, not the problem —> The problem statement is supposed to rephrase the brief and take into account the insights from the previous phase.
- How might make sure Pierre doesn’t get drunk the night before the race?
- Out of scope —> This is not about dehydration, nor about running.
**Resources:**
- Examples of a correct problem statements:
- How might we help Pierre (or your persona) measure and prepare his hydration before a race?
- How might we make sure Pierre doesn’t get dehydrated?
- How might we make sure Pierre drinks the cups that are offered during the race?
- How might we provide Pierre some drink that contains everything he needs to avoid dehydration?
- How might we make sure Pierre doesn’t get drunk the night before the race?
- Examples of wrong problem statements:
- How might we make sure Pierre doesn’t get dehydrated?
- Too broad —> The problem statement is out of the scope of running, so the solutions cannot be integrated in the specific context of running.
- How might we make sure Pierre drinks the cups that are offered during the race?
- Too narrow —> There are plenty of options to avoid dehydration without drinking the cups that are offered during the race.
- How might we provide Pierre with a drink that contains everything he needs to avoid dehydration?
- Focused on the solution, not the problem —> The problem statement is supposed to rephrase the brief and take into account the insights from the previous phase.
- How might make sure Pierre doesn’t get drunk the night before the race?
- Out of scope —> This is not about dehydration, nor about running.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
- [Stuck on a problem? Just ask how might we](https://relab.academy/design-thinking/stuck-on-a-problem-just-ask-how-might-we/)
- [Problem statement](https://www.indeed.com/career-advice/career-development/what-is-a-problem-statement)
- [Using How Might We’ Questions to Ideative on the Right Problems](https://www.nngroup.com/articles/how-might-we-questions/)
- [Using "How Might We’ Questions to Ideative on the Right Problems](https://www.nngroup.com/articles/how-might-we-questions/)
**Quote:**
“If I had an hour to solve a problem, I’d spend 55 minutes thinking about the problem and 5 minutes thinking about solutions.” Albert Einstein
“If I had an hour to solve a problem, I’d spend 55 minutes thinking about the problem and 5 minutes thinking about solutions.” Albert Einstein

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#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
##### Is the problem statement focused on the problem (and NOT on the solution)?
##### Is the problem statement narrow enough (not too broad)?
##### Is the problem statement broad enough (not too narrow)?

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# UX I - Ex 7 - Prototyping
## Prototyping
**Instructions:**
### Instructions
Develop your idea!
Develop the idea you got in the exercise `ideation`!
Design a storyboard of Pierre (or your persona) using your idea as a solution. Show all the steps (from 6 to 12) with drawings on paper.
Design a storyboard of Pierre (or your persona) using your idea as a solution. Show all the steps with drawings on paper (6 to 12 steps).
**Deliverables:**
### Deliverables
- Pictures of 1 storyboard to describe your solution, on paper
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Pictures of 1 storyboard to describe your solution, on paper.
Don't forget to:
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Tips:**
**Tips:**
- 1 drawing per action
**Resources:**
**Resources:**
- [How UX storyboards can transform your creative process](https://uxdesign.cc/ux-storyboarding-2ce43875f3de?sk=41b28ecef8c52d9944e5e636881111cf)
- [17 reasons to use storyboards in UX design](https://uxdesign.cc/17-reasons-to-use-a-storyboards-in-ux-design-2bc6fea73e20?source=friends_link&sk=5bb2722f1f9ff06d4f22b0abfe52f508)
- [How to storyboard experiences](https://uxdesign.cc/how-to-storyboard-experiences-fc051e2bc04d)
- [Using comic strips and storyboards to test your UX concepts](https://uxdesign.cc/using-comic-strips-and-storyboards-to-test-your-ux-concepts-cccad7ac7f71)
**Quote:**
**Quote:**
“No product is an island. A product is more than the product. It is a cohesive, integrated set of experiences” Don Norman

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#### Audit
### User interview
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Are there at least 6 insights different from the examples given in the readme?
###### Does each insight have the name of the person(s) who said it?
### Analytics
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Are there at least 6 insights different from the examples given in the readme?
###### Does each insight have the name of the person(s) who said it?
### Personas
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is Pierre's persona card in the PDF document?
###### Is there a picture of Pierre's?
###### Is there a quote extracted from the interview scripts?
###### Is there a description of Pierre that is a mix of Joe, Nathan, Guillaume, and Anaelles stories?
###### Does Pierre have at least 2 goals?
###### Does Pierre have at least 2 habits?
###### Does Pierre have at least 2 frustrations?
###### Are the insights from ex 1 included in Pierre's persona card?
### User Journey
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (Figma)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there a timeline within the file?
###### Does the timeline show the journey of your persona step by step, before, during and after running a race?
###### Is the timeline divided into phases?
###### Are there Pierre's actions written on the timeline?
###### For each action, is there a thought written?
###### For every thought, is there a main emotion?
### Problem Statement
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
##### Is the problem statement focused on the problem (and NOT on the solution)?
##### Is the problem statement narrow enough (check the readme tips to understand narrow)?
##### Is the problem statement broad enough (check the readme tips to understand broad)?
### Ideation
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the documents clear, simple and easy to read?
###### Are there pictures of the session?
###### Is there a board with all the ideas?
###### Is there one main idea to solve the problem?
### prototyping
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are there between 6 and 12 steps?
###### Does the solution match the idea chosen in Ex 6?
###### Are the steps logical and does the storyboard make sense?
###### Are the drawings on paper?
###### Are the drawings on paper?

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# UX I - Ex 1 - User Interviews
## User Interviews
**Context:**
**Context:**
Welcome to the very first quest of this program.
Welcome to the very first quest of this program.
Your mission, should you choose to accept it, is to find a way to improve athletes’ experience related to their hydration when running.
Your mission, should you choose to accept it, is to find a way to improve athletes’ experience related to their hydration when running.
This first project is very special: you are asked to end up with a non-digital solution. As a matter of fact, innovation does not always rhyme with digital. So let’s be creative and get out of the box!
This first project is very special: you are asked to end up with a non-digital solution. As a matter of fact, innovation does not always rhyme with digital. So let’s be creative and get out of the box!
**General recommendations:**
**General recommendations:**
- Get Out of the Box. Be curious. Follow design trends on YouTube, LinkedIn, in podcasts, on Instagram accounts. Explore the internet when you discover a new concept. Build your own design culture.
- Document everything you do, take notes, open a medium account to identify and show your deliverables, thoughts and feedback. It will be useful for your portoflio!
- Document everything you do, take notes, open a medium account to identify and show your deliverables, thoughts and feedback. It will be useful for your portfolio!
- Trust the design process. One step after another.
- Design needs to fail. 
Failure is even a necessary step, but ideally it should happen before a product is launched, during the prototype and test phases
- Make connections. Use LinkedIn, your friends, friends of friends to frequently meet designers and ask them about how they practice design in their organization. Who know, some day thay may remember you and offer you a contract!
- Have fun!!
Failure is even a necessary step, but ideally it should happen before a product is launched, during the prototype and test phases
- Make connections. Use LinkedIn, your friends, friends of friends to frequently meet designers and ask them about how they practice design in their organization. Who know, some day they may remember you and offer you a contract!
**Instructions:**
### Instructions
- Read all the scripts very carefully
- Extract at least 6 insights and write them down on a PDF file
- Insights must be either shared by several people or consistent with what other people have already experienced
- For each insight, name who said it.
- Definition of 'insight': A key learning from what you have seen, read or heard.
**Deliverables:**
- Create a PDF document and write at least 6 insights and the name of the person(s) who said it.
- Read all the scripts very carefully.
- Extract at least 6 insights and write them down on a PDF file.
- Insights must be either shared by several people or consistent with what other people have already experienced.
- For each insight, name who said it.
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Definition of 'insight': A key learning from what you have seen, read or heard.**
### Deliverables
**Tips:**
- A PDF document.
**Tips:**
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on [canva](https://www.canva.com/) but don’t overload your design with too much details!
- Examples of insights from the scripts (non-exhaustive list):
- Runs several times a week (Joe, Nathan, Guillaume, Anaelle)
- Doesn’t drink too much right before the race because it hurts my stomach (Nathan, Anaelle)
- I run races with friends or peers (Joe, Nathan, Guillaume)
- Runs several times a week (Joe, Nathan, Guillaume, Anaelle)
- Doesn’t drink too much right before the race because it hurts my stomach (Nathan, Anaelle)
- I run races with friends or peers (Joe, Nathan, Guillaume)
**Interview guide:**
- The following is the interview script used to conduct the seven user interviews.
- Interview guide:
Hello! My name is Agathe and I am conducting research about athletes and people who practice sports regularly. Hence, I'd be very happy to ask you some questions about the way you run, your habits, and the pain points you may have.
Hello! My name is Agathe and I am conducting research about athletes and people who practice sports regularly. Hence, I'd be very happy to ask you some questions about the way you run, your habits, and the pain points you may have.
This interview will probably last 20 to 30 minutes.
This interview will probably last 20 to 30 minutes.
Do you have any questions before we start?
Do you have any questions before we start?
Run
@ -70,11 +71,8 @@ Hydration
- Have you ever found yourself in trouble due to hydration? What happened?
- What would you never do again? Why?
That's it, we went through all the questions I had.
That's it, we went through all the questions I had.
Thank you so much for your time!
I have a last favor to ask you: is there anyone you know who runs frequently and would be available for a talk?

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#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Are there at least 6 insights?
###### Does each insight have the name of the person(s) who said it?

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Run
- What sports do you practice?
- Running and muscle building. I have had a coach for 4 months. I do a one-hour session with him per week, based on running. Sheathing, slits, pumps, mobility exercises, stretching.
- Running and muscle building. I have had a coach for 4 months. I do a one-hour session with him per week, based on running. Sheathing, slits, pumps, mobility exercises, stretching.
- How often do you run?
- From 3 to 4 times a week.
- From 3 to 4 times a week.
- When was the last time you went out for a run?
- Last Tuesday, 7 days ago. Last week was my birthday so I enjoyed it and didn't focus much on running.
- Last Tuesday, 7 days ago. Last week was my birthday so I enjoyed it and didn't focus much on running.
Races
- What was the last race you ran?
- I will be back in preparation for the marathon in early January for the Paris marathon in early April 2022. With the current events (Covid), I could not do many races but I did several half marathons, 2x Marseille-Cassis (20km with elevation gain), 2x Paris-Versailles (16 km), and several 10km.
- I will be back in preparation for the marathon in early January for the Paris marathon in early April 2022. With the current events (Covid), I could not do many races but I did several half marathons, 2x Marseille-Cassis (20km with elevation gain), 2x Paris-Versailles (16 km), and several 10km.
- How was it? Tell me about the experience you had.
- In June 2019, I prepared the Caen half-marathon for the 75th year of the Normandy landing with an app called Decat'coach. The program is designed automatically according to the time you want to do it. My goal: to do less than 1H50. But I arrived at the race washed out. I realized the training was not adapted to my shape and my structure. The start of the race was narrow, I was at the 2-hour pace, I accelerated, I burned myself from the 7-8th km. When I do a race, I prepare on a piece of paper at which minute to pass which kilometer. From the 10th, I broke down. Even though I hydrated, fueled, it didn’t change anything, it was too late, my legs exploded. I wanted to sprint at the finish line because my family was waiting for me. I did it, but the rescue team came to get me because I couldn’t stand anymore. They put me in a wheelchair with a survival blanket. I was very afraid that it would make me sick of running, and for a month and a half, I didn’t feel like it anymore. But I got over it and I remembered that the application I had used had made me too tired before the race.
- For the marathon, I will be better followed by something that better fits my condition and my structure. I don’t have a time target, I just want to finish it.
- In June 2019, I prepared the Caen half-marathon for the 75th year of the Normandy landing with an app called Decat'coach. The program is designed automatically according to the time you want to do it. My goal: to do less than 1H50. But I arrived at the race washed out. I realized the training was not adapted to my shape and my structure. The start of the race was narrow, I was at the 2-hour pace, I accelerated, I burned myself from the 7-8th km. When I do a race, I prepare on a piece of paper at which minute to pass which kilometer. From the 10th, I broke down. Even though I hydrated, fueled, it didn’t change anything, it was too late, my legs exploded. I wanted to sprint at the finish line because my family was waiting for me. I did it, but the rescue team came to get me because I couldn’t stand anymore. They put me in a wheelchair with a survival blanket. I was very afraid that it would make me sick of running, and for a month and a half, I didn’t feel like it anymore. But I got over it and I remembered that the application I had used had made me too tired before the race.
- For the marathon, I will be better followed by something that better fits my condition and my structure. I don’t have a time target, I just want to finish it.
- What would you have done differently? Why?
- My sports coach will train me. There will be running, interval training, long runs, and stretching sessions.
- My sports coach will train me. There will be running, interval training, long runs, and stretching sessions.
Hydration
- What do you remember about the way you hydrated?
- I try to drink 1.5L a day, I always have my bottle with me. What I missed was a camelback. You can quickly waste time. It’s not practical, they give you a cup with water during the race but it’s not practical. For the training, I will train with my camelback and for the long races I will have water with me.
- I try to drink 1.5L a day, I always have my bottle with me. What I missed was a camelback. You can quickly waste time. It’s not practical, they give you a cup with water during the race but it’s not practical. For the training, I will train with my camelback and for the long races I will have water with me.
- Have you ever found yourself in trouble due to hydration? What happened?
- When I do training sessions between 8 and 12 km, I try not to drink directly after my run. But in the summer I try to leave with little Decathlon bottles.
- When I do training sessions between 8 and 12 km, I try not to drink directly after my run. But in the summer I try to leave with little Decathlon bottles.
The last time, I had forgotten my bottle. I was leaving for 14 km. I did not take it because it was not clean. I did the first 5 kilometers quickly then I lost the energy, I looked at my watch and my time was going down, I had no more juice. When it is very hot I avoid to leave without water.
- On the docks in the summer there are small water fountains, it’s convenient even if it’s not very covid-friendly.
- I’m going to test the camelback soon and I hope the backpack doesn’t bother me too much.
- On the docks in the summer there are small water fountains, it’s convenient even if it’s not very covid-friendly.
- I’m going to test the camelback soon and I hope the backpack doesn’t bother me too much.
- What would you never do again? Why?
- Forgetting my water in the hot weather.
- I sometimes drink before I run, but it stays in my stomach, it’s awful. I’ll take a sip or two just before running. Or I try to drink well in the morning if I run at noon. Item of food.
- After training, I drink my first sip half an hour after my session.
- As to muscle strengthening, I drink during the workout session.
- Forgetting my water in the hot weather.
- I sometimes drink before I run, but it stays in my stomach, it’s awful. I’ll take a sip or two just before running. Or I try to drink well in the morning if I run at noon. Item of food.
- After training, I drink my first sip half an hour after my session.
- As to muscle strengthening, I drink during the workout session.

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Run
- What sports do you practice?
- Regularly? Running mostly, I'm also trying to practice regularly tennis and kite surfing.
- From time to time, I practice sailing, skiing, and surfing as well. And that's pretty much it. I'm not an athlete nor a professional trail runner.
- Regularly? Running mostly, I'm also trying to practice regularly tennis and kite surfing.
- From time to time, I practice sailing, skiing, and surfing as well. And that's pretty much it. I'm not an athlete nor a professional trail runner.
- How often do you run?
- It depends. When I have a good habit of running, I run 3 times a week. And when it's more irregular, I run once a week.
- It depends. When I have a good habit of running, I run 3 times a week. And when it's more irregular, I run once a week.
- When was the last time you went out for a run?
- Yesterday evening. 42/43 minutes. I ran along the Tejo river, in LIsbon. It's a soft run, I didn't put too much effort into it. It's good to release pressure after work.
- Yesterday evening. 42/43 minutes. I ran along the Tejo river, in Lisbon. It's a soft run, I didn't put too much effort into it. It's good to release pressure after work.
Races
- What was the last race you ran?
- The last race I ran was probably in August 2019. Then, there were not many opportunities due to Covid-19.
- The last race I ran was probably in August 2019. Then, there were not many opportunities due to Covid-19.
- How was it? Tell me about the experience you had.
- It was cool. It was on a Sunday morning. It's the Sydney 2 Race. It's a race that goes from the city center to Bondi beach. 14km run with some hills, with 240m elevation gain. It's been a big race, with lots of people, the view is nice, you run along the bay. What was surprising was the lack of milestones along with the race. Usually, you have an indication at each kilometer. But there was almost none. I didn't manage to know the pace I was going at. I went way quicker than what I was aiming at the beginning, and I managed to keep up the pace. I ended up running faster than what I was prepared for.
- It was cool. It was on a Sunday morning. It's the Sydney 2 Race. It's a race that goes from the city center to Bondi beach. 14km run with some hills, with 240m elevation gain. It's been a big race, with lots of people, the view is nice, you run along the bay. What was surprising was the lack of milestones along with the race. Usually, you have an indication at each kilometer. But there was almost none. I didn't manage to know the pace I was going at. I went way quicker than what I was aiming at the beginning, and I managed to keep up the pace. I ended up running faster than what I was prepared for.
- How did you get prepared?
- By going running not on the same path, but through the same main hills during the previous weeks.
- But I couldn't get prepared 3 times a week as I wanted to. What helped me was providing a similar effort regarding the amont of hills. That was not a proper preparation, as much as I would have liked.
- By going running not on the same path, but through the same main hills during the previous weeks.
- But I couldn't get prepared 3 times a week as I wanted to. What helped me was providing a similar effort regarding the amount of hills. That was not a proper preparation, as much as I would have liked.
- What would you have done differently? Why?
- I would have set my priorities right. I would have gone running at least 3 times a week, to improve my pace and the way I dealt with the race.
- Why: to run faster. To run the race in less than what I did. I already ran fast, but I could have run the race in less than one hour.
- I would have set my priorities right. I would have gone running at least 3 times a week, to improve my pace and the way I dealt with the race.
- Why: to run faster. To run the race in less than what I did. I already ran fast, but I could have run the race in less than one hour.
Hydration
- What do you remember about the way you hydrated?
- I know we should not drink alcohol before the race. But I went out with friends and drank alcohol the night before. I went home early though.
- Before running a race, you need to make sure you get hydrated the day before, as well as all the stupid things you should do the day before. You don't want to pee during the race. You have to go before.
- I know we should not drink alcohol before the race. But I went out with friends and drank alcohol the night before. I went home early though.
- Before running a race, you need to make sure you get hydrated the day before, as well as all the stupid things you should do the day before. You don't want to pee during the race. You have to go before.
- How did you manage your hydration?
- I didn't have water with me but there were stands with cups of water available. I took the cups of water and drank a few sips.
- It's better to have a few sips every once in a while than a lot at one specific moment because it cuts the effort. You want to drink slowly. If you run a trail with hills, it's better to drink after the effort rather than before a hill, during the effort.
- I didn't have water with me but there were stands with cups of water available. I took the cups of water and drank a few sips.
- It's better to have a few sips every once in a while than a lot at one specific moment because it cuts the effort. You want to drink slowly. If you run a trail with hills, it's better to drink after the effort rather than before a hill, during the effort.
- How did you prepare your hydration process?
- I didn't prepare anything. I knew there were stands along with the race. It's a 14km race, it's not like a 50km race where you need your own water.
- When I run on a flat course, I usually drink before and after the race. I drink water during long sessions. But that may not be what's best or convenient.
- I didn't prepare anything. I knew there were stands along with the race. It's a 14km race, it's not like a 50km race where you need your own water.
- When I run on a flat course, I usually drink before and after the race. I drink water during long sessions. But that may not be what's best or convenient.
- Have you ever found yourself in trouble due to hydration? What happened?
- Let me think... I don't think so. Not in running but when going on a long hike when I had to manage water. But I never ended up dehydrated.
- Let me think... I don't think so. Not in running but when going on a long hike when I had to manage water. But I never ended up dehydrated.
- What would you never do again? Why?
- Nothing
- Nothing
Next Race
- I'm thnking about registering for a race soon. Maybe the Paris half-marathon in March. It's good to have something to get ready for, but I'm not sure. Maybe I should find something near Lisbon, where I live.
-
- I'm thinking about registering for a race soon. Maybe the Paris half-marathon in March. It's good to have something to get ready for, but I'm not sure. Maybe I should find something near Lisbon, where I live.

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Run
- What sports do you practice?
- I've been practicing rugby for 10 years and I run several times a week. I got injured in 2012, followed with a bone graft which took me 3 years to recover.
- I've been practicing rugby for 10 years and I run several times a week. I got injured in 2012, followed with a bone graft which took me 3 years to recover.
- How often do you run?
- It depends. Last November I ran 3 times in one month, whereas last week I ran 5 times. I usually run between 8 and 15 km.
- It depends. Last November I ran 3 times in one month, whereas last week I ran 5 times. I usually run between 8 and 15 km.
- When was the last time you went out for a run?
- Last Sunday, I ran 8 km in 45 minutes.
- I love eating! Running gives a good way to balance. I am greedy and I love partying.
- I always meet with someone when running: I'm a social runner! I don't have any problem with getting up early to meet with someone, but it's hard to get up if I run by myself. It's easier to stay motivated. I have three girlfriends with whom I run. Every weekend, I text the first one to know if she is available. If she is not, I text the second one and so on.
- Last Sunday, I ran 8 km in 45 minutes.
- I love eating! Running gives a good way to balance. I am greedy and I love partying.
- I always meet with someone when running: I'm a social runner! I don't have any problem with getting up early to meet with someone, but it's hard to get up if I run by myself. It's easier to stay motivated. I have three girlfriends with whom I run. Every weekend, I text the first one to know if she is available. If she is not, I text the second one and so on.
Races
- What was the last race you ran?
- My first marathon was 6 weeks ago.
- Before that, my last race was 5 or 6 years ago.
- My first marathon was 6 weeks ago.
- Before that, my last race was 5 or 6 years ago.
- How was it? Tell me about the experience you had.
- I was very good. I ran with a friend from km 20 to 30, and a couple of friends from km 30 to 40. When I arrived, I proposed to my girlfriend. All my friends were there.
- There was much more pressure than in any other race. I had never ran that distance. Only 2 weeks before the D-Day, I ran 30 km for the very first time. I realized only then how important it was to drink and eat all along the race.
- I was very good. I ran with a friend from km 20 to 30, and a couple of friends from km 30 to 40. When I arrived, I proposed to my girlfriend. All my friends were there.
- There was much more pressure than in any other race. I had never ran that distance. Only 2 weeks before the D-Day, I ran 30 km for the very first time. I realized only then how important it was to drink and eat all along the race.
- How did you get prepared?
- The marathon was supposed to take place in March, and was postponed to October. Back in March, my weight was 76kg, and in September, 88kg. In the meantime, I got injured at rugby, there were the summer holidays, and I trained again in September.
- To run 30 km 2 weeks before the marathon, I needed 3 hours. I found someone to run with me the 30 km with a marathon pace. I was so exhausted. I needed water, I needed sugar. It was so hard.
- The marathon was supposed to take place in March, and was postponed to October. Back in March, my weight was 76kg, and in September, 88kg. In the meantime, I got injured at rugby, there were the summer holidays, and I trained again in September.
- To run 30 km 2 weeks before the marathon, I needed 3 hours. I found someone to run with me the 30 km with a marathon pace. I was so exhausted. I needed water, I needed sugar. It was so hard.
- What would you have done differently? Why?
- I should have stopped drinking alcohol much earlier, eaten healthier much earlier, stopped partying and eaten correctly. And run short races at a fast pace.
- I should have stopped drinking alcohol much earlier, eaten healthier much earlier, stopped partying and eaten correctly. And run short races at a fast pace.
Hydration
- What do you remember about the way you hydrated?
- During the first 30 km race I didn't get hydrated at all. I hadn't drunk a single glass of water before going. I am used to running between 10 and 20 km and I never drink when I run that distance.
- I hydrated when I got home, I drank a lot of water. Probably 2 or 3 liters in the afternoon. But at night I drank 2 L of beer.
- During the first 30 km race I didn't get hydrated at all. I hadn't drunk a single glass of water before going. I am used to running between 10 and 20 km and I never drink when I run that distance.
- I hydrated when I got home, I drank a lot of water. Probably 2 or 3 liters in the afternoon. But at night I drank 2 L of beer.
- How did you manage your hydration?
- When you reach 20 km, you're far from home. You feel dizzy, your muscles begin to contract and tighten, your legs are heavier and heavier.
- I drink Aquareus, which is an energy drink by Coca-Cola, like Powerade, and I ate fruits, mostly bananas.
- When you reach 20 km, you're far from home. You feel dizzy, your muscles begin to contract and tighten, your legs are heavier and heavier.
- I drink Aquareus, which is an energy drink by Coca-Cola, like Powerade, and I ate fruits, mostly bananas.
- Have you ever found yourself in trouble due to hydration? What happened?
- Yes, during that 30-km race.
- Yes, during that 30-km race.
- What would you never do again? Why?
- Above 15 km, you should go with some water and snacks.
- Above 15 km, you should go with some water and snacks.
Next race
- I want to run the next half-marathon in March. I also want to run as a ‘rabbit’ for 10 to 15 km during the next marathon to support a friend. It's hard to maintain the same pace for 40 km, so we help each other out as 'rabbits': we run at a faster pace next to you so you can hold yours. In official races, it's tolerated.
- I want to run the next half-marathon in March. I also want to run as a "rabbit’ for 10 to 15 km during the next marathon to support a friend. It's hard to maintain the same pace for 40 km, so we help each other out as 'rabbits': we run at a faster pace next to you so you can hold yours. In official races, it's tolerated.

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subjects/ux/athele-keep-hydrated/user-interviews/interview-script-guillemette.md

@ -3,32 +3,32 @@
Run
- What sports do you practice?
- I swim and run.
- I swim and run.
- How often do you run?
- I swim once or twice a month.
- As to running, I haven't run in 9 months due to my pregnancy, but I normally run once a week.
- I swim once or twice a month.
- As to running, I haven't run in 9 months due to my pregnancy, but I normally run once a week.
- When was the last time you went out for a run?
- 9 months ago!
- 9 months ago!
Races
- What was the last race you ran?
- 'Les foulées du numériques 2020' in Nantes. It's a 10km race.
- 'Les foulées du numériques 2020' in Nantes. It's a 10km race.
- How was it? Tell me about the experience you had.
- The race was hard to run because it had been a long time since I hadn't run. You need to run regularly and I was not prepared enough. I had a tendancy to run faster than my own pace and I found it harder.
- Half marathon in 2018. It was not too hot and the program was well done. I stopped a little longer (I ran on the spot) to take the time to drink. I had been very careful about that. I had a sore feet. It was a nice experience and a good challenge and I didn't have any hydration problems. We also had a friend who coached us for the half-marathon, she did a lot of prevention on hydration, the importance of taking breaks, slowing down, etc.
- The race was hard to run because it had been a long time since I hadn't run. You need to run regularly and I was not prepared enough. I had a tendancy to run faster than my own pace and I found it harder.
- Half marathon in 2018. It was not too hot and the program was well done. I stopped a little longer (I ran on the spot) to take the time to drink. I had been very careful about that. I had a sore feet. It was a nice experience and a good challenge and I didn't have any hydration problems. We also had a friend who coached us for the half-marathon, she did a lot of prevention on hydration, the importance of taking breaks, slowing down, etc.
- How did you get prepared?
- I ran a little more regularly and tried to run at least 10 km in my training sessions.
- I ran a little more regularly and tried to run at least 10 km in my training sessions.
- What would you have done differently? Why?
- I would re-train by step rather than several times 10 km. Increase as you go. I thought my body could do it, so I could do it in the moment. But I wasn’t ready.
- I would re-train by step rather than several times 10 km. Increase as you go. I thought my body could do it, so I could do it in the moment. But I wasn’t ready.
Hydration
- What do you remember about the way you hydrated?
- I drink after each workout minimum 1 L of water, it limits the aches. I force myself to drink 1 L of water. I watch out hydration before the course. There’s only one supply on the 10km race so I drank halfway through.
- I drink after each workout minimum 1 L of water, it limits the aches. I force myself to drink 1 L of water. I watch out hydration before the course. There’s only one supply on the 10km race so I drank halfway through.
- How did you manage your hydration?
- Very badly I think. Because you would have to drink more at the time of training when I do not drink before. You have to train your body before the effort and it goes through hydration.
- Very badly I think. Because you would have to drink more at the time of training when I do not drink before. You have to train your body before the effort and it goes through hydration.
- Have you ever found yourself in trouble due to hydration? What happened?
- No, never, because I am very careful.
- No, never, because I am very careful.
- What would you never do again? Why?
- Drinking too fast
- Drinking too fast

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subjects/ux/athele-keep-hydrated/user-interviews/interview-script-joe.md

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Run
- What sports do you practice?
- Not that many. But throughout my life, I've tried many things. I go surfing sometimes, swimming quite a lot and I've tried skateboarding lately.
- I run quite often though.
- Not that many. But throughout my life, I've tried many things. I go surfing sometimes, swimming quite a lot and I've tried skateboarding lately.
- I run quite often though.
- How often do you run?
- On average, probably 3 times a week.
- On average, probably 3 times a week.
- When was the last time you went out for a run?
- Two days ago, on Tuesday. The last time was last week, probably on Thursday. When I started running it was for fitness, but now it's almost meditative. It's nice not to think about anything. Also for fitness as well, but now it has a really good effect on mental health.
- How long: it depends. Probably like 6 km. Last year I was stuck in England for quite a while and I was running every day. Probably for half an hour.
- Two days ago, on Tuesday. The last time was last week, probably on Thursday. When I started running it was for fitness, but now it's almost meditative. It's nice not to think about anything. Also for fitness as well, but now it has a really good effect on mental health.
- How long: it depends. Probably like 6 km. Last year I was stuck in England for quite a while and I was running every day. Probably for half an hour.
Races
- What was the last race you ran?
- I haven't run many races. Maybe the last one was the half marathon in 2019 in Lisbon.
- I haven't run many races. Maybe the last one was the half marathon in 2019 in Lisbon.
- How was it? Tell me about the experience you had.
- The actual marathon was cool. It goes along the river. The view is very nice and it's not too demanding. However, the race was quite challenging. I remember it was quite a hot day. It was really hard. I started too fast because I wanted to do a good time, and I was quite exhausted at the end. I was trying to maintain the pace which was a bit stupid. I only had done 2 half-marathons in terms of distance. I didn't prepare myself enough, that was unpleasant. But I managed to finish and the experience was very nice, especially for the sense of achievement. Even though I pushed myself too much.
- The actual marathon was cool. It goes along the river. The view is very nice and it's not too demanding. However, the race was quite challenging. I remember it was quite a hot day. It was really hard. I started too fast because I wanted to do a good time, and I was quite exhausted at the end. I was trying to maintain the pace which was a bit stupid. I only had done 2 half-marathons in terms of distance. I didn't prepare myself enough, that was unpleasant. But I managed to finish and the experience was very nice, especially for the sense of achievement. Even though I pushed myself too much.
- How did you get prepared?
- I did it with my friend. He had done a few half-marathons before. We were running every day in the morning. We started very casually. Not going that far or not setting targets. And gradually we increased the distances a little bit. From Lisbon to the bridge and back. Gradually we did it a bit quicker and shortened the time. This was his idea. We did some sprints in the middle of it, which was pretty nice. Then we ran from Carcavelos to Lisbon. It's good we did the full distance twice before the actual race.
- I did it with my friend. He had done a few half-marathons before. We were running every day in the morning. We started very casually. Not going that far or not setting targets. And gradually we increased the distances a little bit. From Lisbon to the bridge and back. Gradually we did it a bit quicker and shortened the time. This was his idea. We did some sprints in the middle of it, which was pretty nice. Then we ran from Carcavelos to Lisbon. It's good we did the full distance twice before the actual race.
- What would you have done differently? Why?
- Probably more training. To do the actual distance a lot more. Doing the half marathon during the weekend because I found there was a big difference between 15 km and the actual 21 km. You need to be closer to the target. And do it something like 10 times the actual distance. We should have focused more on the details.
- Probably more training. To do the actual distance a lot more. Doing the half marathon during the weekend because I found there was a big difference between 15 km and the actual 21 km. You need to be closer to the target. And do it something like 10 times the actual distance. We should have focused more on the details.
Hydration
- What do you remember about the way you hydrated?
- I drank a lot after. But the big distance, I remember the day before, drink a lot. And on the way around they give you some hydration things. That's something I should have focused on more because I felt dehydrated.
- I drank a lot after. But the big distance, I remember the day before, drink a lot. And on the way around they give you some hydration things. That's something I should have focused on more because I felt dehydrated.
- How did you manage your hydration?
- For the first quarter of it, I was not thinking about it. But since it got hot, I really felt the heat and the fatigue. So I had the hydration bags they gave along with the race.
- For the first quarter of it, I was not thinking about it. But since it got hot, I really felt the heat and the fatigue. So I had the hydration bags they gave along with the race.
- Have you ever found yourself in trouble due to hydration? What happened?
- Not exactly in trouble, but it was the limit. I was basically super tired. The day before I ate a lot. I should have slept more. We did some stretching but not enough.
- Not exactly in trouble, but it was the limit. I was basically super tired. The day before I ate a lot. I should have slept more. We did some stretching but not enough.
- What would you never do again? Why?
- Being unrealistic about the pace. I ran it in 1 hour and 43! The target was 1h45. But that was unrealistic. I was pushing myself.
- When I run normally, I try to drink a lot before and a lot after. It's better to get prepared in the winter.
- Being unrealistic about the pace. I ran it in 1 hour and 43! The target was 1h45. But that was unrealistic. I was pushing myself.
- When I run normally, I try to drink a lot before and a lot after. It's better to get prepared in the winter.

24
subjects/ux/athele-keep-hydrated/user-interviews/interview-script-nathan.md

@ -3,31 +3,31 @@
Run
- What sports do you practice?
- Running, sailing, kiteboarding. But sailing and kiteboarding are not very often. I haven't done any sailing or kiteboarding in over a year. In San Francisco it was different. I lived there for 6 years, and I moved to Lisbon 2 years ago.
- Running, sailing, kiteboarding. But sailing and kiteboarding are not very often. I haven't done any sailing or kiteboarding in over a year. In San Francisco it was different. I lived there for 6 years, and I moved to Lisbon 2 years ago.
- How often do you run?
- When it comes to running, I go once or twice a week.
- When it comes to running, I go once or twice a week.
- When was the last time you went out for a run?
- Last Thursday so 7 days ago. And the Tuesday before.
- Last Thursday so 7 days ago. And the Tuesday before.
Races
- What was the last race you ran?
- Thanksgiving 10K last year in Ohio. I had arrived 5 days before in the US.
- Thanksgiving 10K last year in Ohio. I had arrived 5 days before in the US.
- How was it? Tell me about the experience you had.
- Painful. I was out of shape and jetlagged. I didn't run frequently enough for the race. And I ran so fast. But I managed to finish.
- Painful. I was out of shape and jetlagged. I didn't run frequently enough for the race. And I ran so fast. But I managed to finish.
- How did you get prepared?
- Normal running once or twice a week. Mostly alone. Occasionally people would run with me. But I went to the race with my brother-in-law.
- Normal running once or twice a week. Mostly alone. Occasionally people would run with me. But I went to the race with my brother-in-law.
- What would you have done differently? Why?
- It was a race for enjoyment and not pure competition. When I was young I raced competitively.
- It was a race for enjoyment and not pure competition. When I was young I raced competitively.
Hydration
- What do you remember about the way you hydrated?
- I don't hydrate a lot before the race because the water hurts my stomach. I drink a little a few hours before but not immediately before.
- I don't hydrate a lot before the race because the water hurts my stomach. I drink a little a few hours before but not immediately before.
- How did you manage your hydration?
- For a race, I just make sure I don't go to race dehydrated, access from my normal day-to-day.
- I run between 5 and 10 kilometers. I'll be thirstly after the run. It's poorly managed. I'm really dehydrated. I run to get cured of my hangover and to help me think, it's very helpful. It's very much meditation for me. That's 90% of my joy of running. And I don't listen to music because it's distracting for me.
- For a race, I just make sure I don't go to race dehydrated, access from my normal day-to-day.
- I run between 5 and 10 kilometers. I'll be thirsty after the run. It's poorly managed. I'm really dehydrated. I run to get cured of my hangover and to help me think, it's very helpful. It's very much meditation for me. That's 90% of my joy of running. And I don't listen to music because it's distracting for me.
- Have you ever found yourself in trouble due to hydration? What happened?
- Yes. There have been times in life, on run, on a biclycle ran; my thoughts were less clear, you can feel it in your muscles. Your thought slows down, your body slows down also. It becomes very hard and your sweat changes. I remember riding a bike in a cascade mountain. I started to wobble on my bike. I stopped to eat some candy, drink, lay down for 30 minutes, and go back.
- Yes. There have been times in life, on run, on a bicycle ran; my thoughts were less clear, you can feel it in your muscles. Your thought slows down, your body slows down also. It becomes very hard and your sweat changes. I remember riding a bike in a cascade mountain. I started to wobble on my bike. I stopped to eat some candy, drink, lay down for 30 minutes, and go back.
- What would you never do again? Why?
- Going on a backpacking trip without accessible water. If you have some time to contain your drink that's helpful.
- Going on a backpacking trip without accessible water. If you have some time to contain your drink that's helpful.

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subjects/ux/athele-keep-hydrated/user-interviews/interview-script-william.md

@ -3,46 +3,43 @@
Run
- What sports do you practice?
- I train for ultra trails. Ultra = over 50km, Trail = not on the road, in the mountains.
- My specialty is to run very long races, beyond 3 days, over 300 km. Usually, it's between 50 and 162 km. There are races everywhere on the planet but in France, there is the highest density in the world racing, thanks to the diversity of relief.
- I also do cycling and endurance, 100km minimum. I once ran 350km on my own. Swimming too but I haven't done it in years.
- I train for ultra trails. Ultra = over 50km, Trail = not on the road, in the mountains.
- My specialty is to run very long races, beyond 3 days, over 300 km. Usually, it's between 50 and 162 km. There are races everywhere on the planet but in France, there is the highest density in the world racing, thanks to the diversity of relief.
- I also do cycling and endurance, 100km minimum. I once ran 350km on my own. Swimming too but I haven't done it in years.
- How often do you run?
- 5 times a week. When I train, I run 2 marathons per week.
- When I go running, I run at least 15 km. I do cycles of 6 to 8 weeks, 1 week of break and I start a new cycle.
- I run an official race every other week.
- I am not a professional but I have been sponsored for the last 7 years, that pays for my equipment. Other than that, I'm an accountant in a large corporation.
- 5 times a week. When I train, I run 2 marathons per week.
- When I go running, I run at least 15 km. I do cycles of 6 to 8 weeks, 1 week of break and I start a new cycle.
- I run an official race every other week.
- I am not a professional but I have been sponsored for the last 7 years, that pays for my equipment. Other than that, I'm an accountant in a large corporation.
- When was the last time you went out for a run?
- Five days ago, last Monday, because I'm sick.
- Five days ago, last Monday, because I'm sick.
Races
- What was the last race you ran?
- The last long race I ran was 80km in Paris last January.
- In trail: World Backyard Racing Championships in 2021. It is a 6.8km loop to do every hour. We start at fixed times. You have to run and be back in time to start again on a new loop. I was representing France. I lasted 34hours, so 220km. But I suffered from hypothermia and missed a start.
- The last long race I ran was 80km in Paris last January.
- In trail: World Backyard Racing Championships in 2021. It is a 6.8km loop to do every hour. We start at fixed times. You have to run and be back in time to start again on a new loop. I was representing France. I lasted 34hours, so 220km. But I suffered from hypothermia and missed a start.
- How was it? Tell me about the experience you had.
- It was incredible. We were 15 and we represented the French team. The country that ran the most laps won. The atmosphere there is very special. Everyone is there for a stopwatch, it’s more individual. There was solidarity between the riders and we had plenty of time to be with the other riders. It really was a social event.
- It was incredible. We were 15 and we represented the French team. The country that ran the most laps won. The atmosphere there is very special. Everyone is there for a stopwatch, it’s more individual. There was solidarity between the riders and we had plenty of time to be with the other riders. It really was a social event.
- How did you get prepared?
- Preparation is based on experience. It’s the accumulation of events that matters. After 30 or 40 races, what you need to train is your mental strength. You need to concentrate kilometers over years and years to make it easy on the D-day. You need to find comfort in discomfort. For my last race, it was 7 weeks of preparation, split, longer outings, 2 marathons per day.
- Preparation is based on experience. It’s the accumulation of events that matters. After 30 or 40 races, what you need to train is your mental strength. You need to concentrate kilometers over years and years to make it easy on the D-day. You need to find comfort in discomfort. For my last race, it was 7 weeks of preparation, split, longer outings, 2 marathons per day.
- What would you have done differently? Why?
- The speed is fixed, so I trained to have constant speed. I know my speed and my landmarks so that I can reproduce it on the D-Day. The time I spent not running, I could use it to rest. You have to be slow enough not to spend too much energy.
- I would have changed clothes earlier not to have hypothermia. My preparation was good! I had already done that kind of race 6 or 7 times.
- The speed is fixed, so I trained to have constant speed. I know my speed and my landmarks so that I can reproduce it on the D-Day. The time I spent not running, I could use it to rest. You have to be slow enough not to spend too much energy.
- I would have changed clothes earlier not to have hypothermia. My preparation was good! I had already done that kind of race 6 or 7 times.
Hydration
- What do you remember about the way you hydrated?
- I’m a pretty bad pupil. I drank water without additives and coca-cola, not at the same time though. In terms of diet; in coca-cola there is sugar and caffeine. Having both is perfect. I have been trying for quite a while to take energy drinks and so on. If you bring your own drinks, you have to be able to recharge with what exists on the race.
- I’m a pretty bad pupil. I drank water without additives and coca-cola, not at the same time though. In terms of diet; in coca-cola there is sugar and caffeine. Having both is perfect. I have been trying for quite a while to take energy drinks and so on. If you bring your own drinks, you have to be able to recharge with what exists on the race.
- How did you manage your hydration?
- On very long runs, I also take BCAA amino acids. Those are normally secreted by my body, and I take them to rebuild stocks faster. It has an impact on fatigue.
- On very long runs, I also take BCAA amino acids. Those are normally secreted by my body, and I take them to rebuild stocks faster. It has an impact on fatigue.
- Have you ever found yourself in trouble due to hydration? What happened?
- Yes, a thousand times! Not necessarily on the quality of hydration.
- I once misplanned my salt: the hotter it is the more salt you need. Because the body evacuates through sweat. If you have less salt, you fall. It happened to me 2-3 times. You can buy salt tablets. It doesn’t taste like salt, and it’s in tablets. You also have salt shakers on the markers. In both cases it doesn't give the impression of thirst in the throat. Anyway, it's important to have was in fluids with you at all times.
- There was another time when I was running through the Pyrenees on my own. At one point, on the plateaux of Ariège, I had to go 120 km without water except the one I had on me (3L). You normally run 120 km in 1 day and a half. I had been on a constant effort from 7 days (and I was drinking between 6 and 7 liters per day). I had a mental problem. You start to consider puddles of water. It was the end of October and I didn’t meet with a single person. When I finally saw a fountain where I could sleep, it was a resurrection! I drank 2.5L in 20 minutes. I drank all night and started running again the following day.
- Yes, a thousand times! Not necessarily on the quality of hydration.
- I once misplanned my salt: the hotter it is the more salt you need. Because the body evacuates through sweat. If you have less salt, you fall. It happened to me 2-3 times. You can buy salt tablets. It doesn’t taste like salt, and it’s in tablets. You also have salt shakers on the markers. In both cases it doesn't give the impression of thirst in the throat. Anyway, it's important to have was in fluids with you at all times.
- There was another time when I was running through the Pyrenees on my own. At one point, on the plateaux of Ariège, I had to go 120 km without water except the one I had on me (3L). You normally run 120 km in 1 day and a half. I had been on a constant effort from 7 days (and I was drinking between 6 and 7 liters per day). I had a mental problem. You start to consider puddles of water. It was the end of October and I didn’t meet with a single person. When I finally saw a fountain where I could sleep, it was a resurrection! I drank 2.5L in 20 minutes. I drank all night and started running again the following day.
- What would you never do again? Why?
- Drinking energy drinks for the specific effort. They are good but there is a problem: you have to mix with your water, it sticks, it is not convenient. You’re getting used to having to deal with this.
- What is the most optimal in absolute terms is not necessarily the most optimal at the moment. It is necessary to make the choice at the moment (take 1Kg of powder for an ultratrail).
- If a drink is available on the stand, I take it.
- Misjudge your journey.
- Leave without salt or BC2A tablets. It takes up little space but it can save your ass.
- Drinking energy drinks for the specific effort. They are good but there is a problem: you have to mix with your water, it sticks, it is not convenient. You’re getting used to having to deal with this.
- What is the most optimal in absolute terms is not necessarily the most optimal at the moment. It is necessary to make the choice at the moment (take 1Kg of powder for an ultratrail).
- If a drink is available on the stand, I take it.
- Misjudge your journey.
- Leave without salt or BC2A tablets. It takes up little space but it can save your ass.

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subjects/ux/athele-keep-hydrated/user-journey/README.md

@ -1,17 +1,22 @@
# UX I - Ex 4 - User Journey
## User Journey
**Instructions:**
### Instructions
Based on your persona card, and the interview scripts, design Pierre’s user journey.
Based on your persona card, and the interview scripts, design Pierre’s user journey.
**Deliverables:**
The journey must contain:
- A timeline that show the journey of your persona step by step, before, during and after running a race divided into phases.
- Pierre’s actions must be written on the timeline and for each action, a thought must be written and for every thought a main emotion must be present.
- A Figma file with Pierre’s user journey.
- Upload the Figma file on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the file.
- Pay attention to the global aspect of the file. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Tips:**
### Deliverables
- A Figma file with Pierre’s user journey.
**Tips:**
- You may use Figma.
- Mix up some insights and details from the interview scripts to write a journey that is consistent with Pierre’s personality.
@ -20,10 +25,11 @@ Based on your persona card, and the interview scripts, design Pierre’s user jo
- Focus on each action and define Pierre’s thoughts and main emotion among the list.
- Adapt the line to Pierre’s thoughts and emotions.
- Define the opportunities to improve Pierre’s overall experience every time you see a pain point.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
**Resources:**
Most articles you'll find will be about user journeys or customer journeys. Keep in mind that you can adapt this methodology to any persona with any kind of situation or process, even at school, outside the school, in the digital world, etc.
Most articles you'll find will be about user journeys or customer journeys. Keep in mind that you can adapt this methodology to any persona with any kind of situation or process, even at school, outside the school, in the digital world, etc.
- [Tool: User Journey Mapping Template on Figma](https://www.figma.com/file/sXdUDoTXwItU7dyQYVkY1w/Tool---User-Journey-Map)
- [A Lean UX Customer Journey Map](https://uxdesign.cc/proto-journey-a-lean-ux-customer-journey-map-30ea3a241edc)
@ -32,7 +38,6 @@ Most articles you'll find will be about user journeys or customer journeys. Keep
- [Journey Mapping : Template on Figma](https://www.figma.com/file/5tittjiznRCWTNR2xI5FIT/Untitled?node-id=0%3A1)
- [Example](https://d2slcw3kip6qmk.cloudfront.net/marketing/blog/2017Q3/SEO-initiative-customer-journey-mapping/CustomerJourneyMap1.png)
**Quote:**
**Quote:**
'It’s about catching customers in the act, and providing highly relevant and highly contextual information’ Paul Maritz | CEO Pivotal
'It’s about catching customers in the act, and providing highly relevant and highly contextual information’ Paul Maritz | CEO Pivotal

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@ -1,12 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (Figma)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there a timeline within the file?
###### Does the timeline show the journey of your persona step by step, before, during and after running a race?
###### Is the timeline divided into phases?
###### Are there Pierre’s actions written on the timeline?
###### For each action, is there a thought written?
###### For every thought, is there a main emotion?

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@ -1,31 +1,39 @@
# UX II - Ex 3 - Affinity diagram & Empathy map
## Affinity diagram & Empathy map
**Instructions:**
### Instructions
Open your written scripts and extract the relevant information.
Open your written scripts and extract the relevant information.
1. Use paper or digital sticky notes (Post-its or Miro.com) to isolate the pieces of information your interviewees shared with you.
1 idea, quote, or piece of information = 1 sticky note.
2. When all your scripts are written/typed down on sticky notes, gather them in clusters based on themes, opinions, habits, or anything they could have in common.
1. Use paper or digital sticky notes (Post-its or Miro.com) to isolate the pieces of information your interviewees shared with you.
**1 idea, quote, or piece of information = 1 sticky note.**
2. When all your scripts are written/typed down on sticky notes, gather them in clusters based on themes, opinions, habits, or anything they could have in common.
3. Label the clusters.
4. Draw conclusions
4. Draw conclusions.
5. Fill an empathy map ONLY with the content from your affinity diagram.
**Deliverables:**
Don't forget to:
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
### Deliverables
- An Affinity Diagram (pictures of the Affinity Diagram on paper or on digital tools like Miro)
- An Empathy Map (pictures of the Empathy Map on paper or on digital tools like Miro)
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
**Tips:**
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
- [What is an Affinity Diagram and how to use it](https://miro.com/blog/create-affinity-diagrams/)
- [Affinity Diagram and Relation Examples](https://www.youtube.com/watch?v=VngWHIE4k9s)
- [Updates Empathy Map Canvas by Dave Gray](https://medium.com/the-xplane-collection/updated-empathy-map-canvas-46df22df3c8a)
- [Empathy Map by Krisztina Szerovay](https://uxknowledgebase.com/empathy-map-ca037e7686b6)
**Quote:**
**Quote:**
Remember, you are not the user, so your opinions are not absolute truth.

20
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@ -1,20 +0,0 @@
#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is there an affinity diagram that is digital (on Miro) or on paper?
###### Is there an empathy map that is digital (on Miro) or on paper?
###### Are there multiple sticky notes that match with the transcription?
###### Are the sticky notes gathered in clusters?
###### Are the clusters labeled?
###### Is the empathy map filled?
###### Is the "See" section complete?
###### Is the "Say & Do" section complete?
###### Is the "Hear" section complete?
###### Is the "Think and Feel" section complete?
###### Is the "Pain" section complete?
###### Is the "Goal" section complete?

13
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@ -1,13 +0,0 @@
#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Are there pictures of the ideation workshop?
###### Is the script consistent with the goal of the workshop?
###### Is there at least one picture of each of the workshops?
###### Is there a PDF document with there at least 3 ideas?
###### Do the ideas offer a way to solve the problem statement?

50
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@ -1,40 +1,40 @@
# UX II - EX 1 - Interview guide
## Interview guide
**Context:**
**Context:**
Welcome to the 2nd quest.
Welcome to the 2nd quest.
Your mission, should you choose to accept it, is to focus on going on holidays with friends. As you may have noticed, experiencing weekends or other kinds of holidays is super nice, but may lead to some moments of irritation.
Your mission, should you choose to accept it, is to focus on going on holidays with friends. As you may have noticed, experiencing weekends or other kinds of holidays is super nice, but may lead to some moments of irritation.
So this project’s goal is to make holidays more comfortable fo everyone. But first, as in all design processes, you need to understand the real problem behind stressful moments!
**Instructions:**
### Instructions
You need to create an interview guide to get information from your user.
You need to create an interview guide to get information from your user.
And remember, you are not your user!
And remember, you are not your user!
**Deliverable:**
**Deliverable:**
- A PDF document with an interview guide
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
- A PDF document with an interview guide.
**Tips:**
**Tips:**
Here are the recommended steps :
Here are the recommended steps :
1. Define your objective, what you are looking for when interviewing people. Usually, this has to do with your user's habits, and the most painful problems they have regarding this topic.
2. Write down 1 to 3 hypotheses you have regarding this topic, that needs to be either confirmed or disproved.
3. Pick 3 to 5 main topics you need to get information on.
4. For each topic, write 1 to 3 open-ended questions. Remember, your user cannot answer with “Yes” or “No!” Ex: How, Why, What, When, Tell me about the last time you did... etc. If you really need to introduce a new topic by a close-ended question, ask why right after.
5. Write some screening questions to have a few pieces of demographics (age, job, location, etc.)
6. Structure your questions in a funnel : start with broad questions to focus on specific topics or situations. Remember to stay neutral in your tone to let the user tell their own story. Try to focus on 10 main questions.
7. Write a greeting introduction, describing briefly (1) who you are and (2) what you are looking for. No need to say too much, but enough to provide a framework and the purpose of the interview.
8. Write a conclusion to thank your user for their time, and prepare the next steps. Ex: ask to be put in touch with someone they know and who could be interested in this topic, etc.
- Define your objective, what you are looking for when interviewing people. Usually, this has to do with your user's habits, and the most painful problems they have regarding this topic.
- Write down 1 to 3 hypotheses you have regarding this topic, that needs to be either confirmed or disproved.
- Pick 3 to 5 main topics you need to get information on.
- For each topic, write 1 to 3 open-ended questions with a maximum of 10 questions. Remember, your user cannot answer with “Yes” or “No!” Ex: How, Why, What, When, Tell me about the last time you did... etc. If you really need to introduce a new topic by a close-ended question, ask why right after.
- Write some screening questions to have a few pieces of demographics (age, job, location, etc.)
- Structure your questions in a funnel, start with broad questions to focus on specific topics or situations. Remember to stay neutral in your tone to let the user tell their own story. Try to focus on 10 main questions.
- Write a greeting introduction, describing briefly (1) who you are and (2) what you are looking for. No need to say too much, but enough to provide a framework and the purpose of the interview.
- Write a conclusion to thank your user for their time, and prepare the next steps. Ex: ask to be put in touch with someone they know and who could be interested in this topic, etc.
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
**Resources:**
- [Respondent - Tool to find users](https://www.respondent.io)
- [How to conduct user interviews](https://uxdesign.cc/how-to-conduct-user-interviews-fe4b8c34b0b7?sk=9625632a522a9309a91297191e668565)
@ -42,6 +42,6 @@ Here are the recommended steps :
- [Asking the right questions](https://uxdesign.cc/asking-the-right-questions-on-user-research-interviews-and-testing-427261742a67)
- Podcast recommendation: [How to Ask Great UX Research Questions](https://open.spotify.com/episode/5UlvTKyVObeCDxkc8DAakU?si=fjMEHCdjRXWkYhwKhxIopQ)
**Quote:**
**Quote:**
“To ask open-ended questions is the best approach, but it’s easy to get into the weeds in data analysis when every answer is a paragraph or two of prose. Users quickly tire of answering many open-ended questions, which usually require a lot of typing and explanation.” Norman Nielsen Group
“To ask open-ended questions is the best approach, but it’s easy to get into the weeds in data analysis when every answer is a paragraph or two of prose. Users quickly tire of answering many open-ended questions, which usually require a lot of typing and explanation.” Norman Nielsen Group

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@ -1,14 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is the main purpose of the interview written?
###### Are there 1 to 3 hypotheses?
###### Is there a proper introduction that describes the interviewer and the purpose of this interview?
###### Are there 3 to 5 main topics?
###### Are there some screening questions?
###### Are there open-ended questions, max 10?
###### Is there a funnel process (broader to more accurate questions)?
###### Is there a conclusion with next steps and a thank you message?

14
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@ -1,10 +1,10 @@
**Interview Guide Example:**
**Objective:**
**Objective:**
Know more about what bugs mums the most when they book holidays for their family.
**Hypotheses**:
**Hypotheses**:
- The distribution of tasks is often uneven
- Timing and logistics are the most sensitive topics
@ -13,9 +13,9 @@ Know more about what bugs mums the most when they book holidays for their family
**Introduction**
Hello! My name is Jasmin and I am conducting user research about how mums organize a trip when they are going on holidays with their family. Hence I'd love to know more about your experience in that kind of situation. Can I have 15 minutes of your time for a chat?
Hello! My name is Jasmin and I am conducting user research about how mums organize a trip when they are going on holidays with their family. Hence I'd love to know more about your experience in that kind of situation. Can I have 15 minutes of your time for a chat?
**Screening questions:**
**Screening questions:**
- How old are you?
- Where do you live?
@ -44,8 +44,8 @@ Hello! My name is Jasmin and I am conducting user research about how mums organi
**Conclusion**
Thank you so much for your time! This is very helpful for our research, especially on knowing what to improve to ease holiday organization management.
Thank you so much for your time! This is very helpful for our research, especially on knowing what to improve to ease holiday organization management.
Would you have anyone you know who you think is quite concerned about this topic?
Would you have anyone you know who you think is quite concerned about this topic?
We/I will prepare a questionnaire for other kinds of information. Would you be kind enough to answer it when it's ready?
We/I will prepare a questionnaire for other kinds of information. Would you be kind enough to answer it when it's ready?

11
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@ -1,11 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is the problem statement written with a How Might We question?
###### Does it include the user's main goal?
###### Does is include the user's main pain
###### Is it narrow enough?
###### Is it broad enough?

15
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@ -1,15 +0,0 @@
#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Are there picture of a paper prototype?
###### Are there between 6 and 12 different screens on the paper prototype?
###### Do the screens match the main steps of the user flow?
###### Are there mid-fidelity wireframes on Figma that match the paper prototypes?
###### Are the paper prototypes and wireframes in black, grey, and white and do not include any style elements?.
###### Does each screen have the main navigation elements (arrows, menu, call to actions)?
###### Does each screen follow the other according to the user flow?

22
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@ -1,17 +1,21 @@
# UX II - Ex 2 - Run interviews
## Run interviews
**Instructions:**
### Instructions
Run 6 interviews. Go in pairs, one being the interviewer and the other the note taker.
You must run 6 interviews in pairs, one being the interviewer and the other the note taker.
Go outside! Meet random people in cafés, at the bus, on city squares, in parks, on benches, introduce yourself and ask for 15 minutes of their time. Run your interview guide and write down anything that could be helpful, like reactions, hesitations, etc. You can use a dictaphone to make sure you're not missing anything. But in this case, let the interviewee know and ask for their permission!
You can offer them a coffee to thank them, sometimes a smile suffices!
At least 3 of your interviews must be with strangers. You'd be surprised how people are happy to help and looooove talking about themselves.
You can offer them a coffee to thank them, sometimes a smile suffices!
At least 3 of your interviews must be with strangers. You'd be surprised how people are happy to help and looooove talking about themselves.
Then, write down the script on a written document, and give elements of context regarding each interview (place, time, name, etc.)
**Deliverables:**
- A PDF document with the scripts from all the 6 interviews.
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
### Deliverables
- A PDF document with the scripts from all the 6 interviews.
**Tips:**
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!

10
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@ -1,10 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Are there the scripts from all the interviews in the document?
###### Are there at least 6 different interviews?
###### Are there at least 3 interviews with random people outside the building (ask the conditions where the interview was triggered and made)?
###### Do the questions from the interview guide match the written script of the interview?

31
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@ -1,32 +1,35 @@
# UX II - Ex 5 - Ideation
## Second Ideation
**Instructions:**
### Instructions
To find creative solutions to your problem statement, use one of these techniques in groups of 5 people, twice.
Gather in groups of 2. During the first run, one is the facilitator and the other is the time-keeper and in charge of logistics. Switch roles for the second run.
1. Gather in groups of 2. During the first run, one is the facilitator and the other is the time-keeper and in charge of logistics. Switch roles for the second run.
Get as many ideas as possible within a defined timeframe, and narrow them down to 3 main ideas with a voting process (in pair or in group). Take pictures!
2. Get as many ideas as possible within a defined timeframe, and narrow them down to 3 main ideas with a voting process (in pair or in group). Take pictures!
**Deliverables:**
Don't forget to:
- A PDF document that includes the script with all the steps + logistics
- Pictures of the 2 sessions
- A PDF document with 3 ideas that came out the 2 workshops.
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
### Deliverables
- A PDF document that includes the script with all the steps + logistics.
- Pictures of the 2 sessions.
- A PDF document with 3 ideas that came out the 2 workshops.
**Tips:**
Ideation techniques:
Ideation techniques:
- [Worst Idea](https://www.interaction-design.org/literature/article/learn-how-to-use-the-best-ideation-methods-worst-possible-idea)
- [Brainwriting](https://business.tutsplus.com/tutorials/how-to-use-brainwriting-for-rapid-idea-generation--cms-26451)
- [Mash Up](https://cdn.shopify.com/s/files/1/0259/7876/5396/files/IDEO_U_Ideation_Method_Mash-Up.pdf?33258)
- As to the script, you can refer to "Athlete, keep hydrated" Quest, Ideation Exercise.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
**Resources:**
- [Where Good ideas come from by Steven Johnson](https://www.ted.com/talks/steven_johnson_where_good_ideas_come_from)
- [Creative Confidence by Tom Keller](https://booksvooks.com/nonscrolablepdf/creative-confidence-unleashing-the-creative-potential-within-us-all-pdf-1.html?page=1)
@ -34,6 +37,6 @@ Ideation techniques:
- [Brainwriting #2](https://dux.typepad.com/dux/2011/01/method-2-of-100-brainwriting-brainwriting-is-an-ideation-method-for-quickly-generating-ideas-by-asking-people-to-write-thei.html)
- [Voting process at the end of an ideation workshop](https://www.interaction-design.org/literature/article/how-to-select-the-best-idea-by-the-end-of-an-ideation-session)
Quote:
Quote:
- Brainstorming means using the brain to storm a creative problem. Do so in commando fashion, with each stormer attacking the same objective.’ Alex Faickney Osborn
- "Brainstorming means using the brain to storm a creative problem. Do so in commando fashion, with each stormer attacking the same objective.’ Alex Faickney Osborn

26
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@ -1,24 +1,28 @@
# UX II - Ex 4 - Problem statement
## Second problem statement
**Instructions:**
### Instructions
Based on your previous work and your empathy map, define a problem statement that would clarify the main problem you want to tackle.
You may use the How Might We exercise in pairs.
You may use the "How Might We" exercise in pairs.
**Deliverable:**
- A PDF document with a problem statement starting with a "How Might We"
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
**Deliverable:**
- A PDF document with a problem statement starting with a "How Might We"
**Tips:**
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
- [Stuck on a problem? Just ask how might we](https://relab.academy/design-thinking/stuck-on-a-problem-just-ask-how-might-we/)
- [Problem statement](https://www.indeed.com/career-advice/career-development/what-is-a-problem-statement)
- [Using ‘How Might We’ Questions to Ideative on the Right Problems](https://www.nngroup.com/articles/how-might-we-questions/)
- [Using "How Might We’ Questions to Ideate on the Right Problems](https://www.nngroup.com/articles/how-might-we-questions/)
**Quote:**
**Quote:**
‘Out of clutter, find simplicity. From discord, find harmony. In the middle of difficulty, lies opportunity.’ Albert Einstein
"Out of clutter, find simplicity. From discord, find harmony. In the middle of difficulty, lies opportunity.’ Albert Einstein

25
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@ -1,29 +1,26 @@
# UX II - Ex 7 - Prototyping
## Second prototyping
**Instructions:**
### Instructions
Give another dimension to your user flow and turn your user flow into a paper prototype (12 screens max).
Give another dimension to your user flow and turn it into a paper prototype (6 to 12 screens max).
- First, draw low-fidelity prototypes on paper. One main screen = 1 mobile frame. No micro-interactions nor multistate are needed for this exercise.
- Test the prototype with 3 people. To do so, prepare a usability testing guide following the [Design Sprint Five-Act interview](https://www.youtube.com/watch?v=U9ZG19XTbd4)
- Then, draw your mid-fidelity screens on Figma with simple shapes, in black and white.
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
**Deliverables:**
### Deliverables
- Pictures of a paper prototype
- Wireframes (mid-fi) to upload on the Figma file
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Pictures of a paper prototype.
- Figma file with the Wireframes (mid-fi).
**Tips:** Vocabulary
**Tips:**
- Low-Fidelity: Paper Prototypes - [Example here](https://miro.medium.com/max/1400/1*5nUfqqA2gjdAYHagjbHA5w.jpeg)
- Mid-Fidelity: Wireframes - black and white, only the main elements, on digital prototype tools - [Example here](https://miro.medium.com/max/1400/1*eGSfaxwYbxUFomYbyO6GWw.png)
- High-Fidelity: Wireframes with color, styles, graphical details, and micro-interactions - [Example here](https://miro.medium.com/max/1400/1*Xn0HSKAvhr4TZzC9lN5udw.gif)
**Resources:**
**Resources:**
- Google Ventures - Design Sprint: The Five-Act interview
- Example: [Paper Prototyping - The Practical Beginners guide](https://www.uxpin.com/studio/blog/paper-prototyping-the-practical-beginners-guide/)
@ -32,6 +29,6 @@ Give another dimension to your user flow and turn your user flow into a paper pr
- [iPhone Template](https://www.cssauthor.com/wp-content/uploads/2014/01/iPhone-5S-Template-PSD.jpg)
- Figma
**Quote:**
**Quote:**
Any design is like a joke …if you have to explain it, it’s bad.
Any design is like a joke …if you have to explain it, it’s bad.

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@ -0,0 +1,155 @@
#### Interview Guide
###### Is the deliverable labeled as Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is the main purpose of the interview written?
###### Is there a proper introduction that describes the interviewer and the purpose of this interview?
###### Are there 1 to 3 hypotheses?
###### Are there 3 to 5 main topics?
###### Are there some screening questions?
###### Are there open-ended questions (10 max)?
###### Is there a funnel process (broader to more accurate questions)?
###### Is there a conclusion with the next steps and a thank you message?
#### Run interviews
###### Is the deliverable labeled as Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Are the scripts from all the interviews in the document?
###### Are there at least 6 different interviews?
###### Are there at least 3 interviews with random people outside the building (ask the conditions where the interview was triggered and made)?
###### Do the questions from the interview guide match the written script of the interview?
#### Affinity diagram & Empathy map
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the documents clear, simple and easy to read?
###### Is there an affinity diagram that is digital (on Miro) or on paper?
###### Is there an empathy map that is digital (on Miro) or on paper?
###### Are there multiple sticky notes that match with the transcription?
###### Are the sticky notes gathered in clusters?
###### Are the clusters labeled?
###### Is the empathy map filled ONLY with the content from the student affinity diagram?
###### Is the "See" section complete?
###### Is the "Say & Do" section complete?
###### Is the "Hear" section complete?
###### Is the "Think and Feel" section complete?
###### Is the "Pain" section complete?
###### Is the "Goal" section complete?
#### Problem Statement
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is the problem statement written with a "How Might We" question?
###### Does it include the user's main goal?
###### Does is include the user's main pain?
###### Is it narrow enough?
###### Is it broad enough?
#### Second Ideation
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the documents clear, simple and easy to read?
###### Are there pictures of the ideation workshop?
###### Is the script consistent with the goal of the workshop?
###### Is there at least one picture of each of the workshops?
###### Is there a PDF document with at least 3 ideas that came out the 2 workshops?
###### Do the ideas offer a way to solve the problem statement?
#### User flow
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the document clear, simple and easy to read?
###### Is there a user flow (picture of the paper version or digital)?
###### Does the user have a specific goal?
###### Is there a starting point and an ending point?
###### Is the ending point the goal of the user?
###### Is there a series of actions organized in rectangles (actions) or diamonds (choices)?
###### Are the actions linked with arrows?
#### Second prototyping
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the documents clear, simple and easy to read?
###### Are there picture of a paper prototype?
###### Are there between 6 and 12 different screens on the paper prototype?
###### Do the screens match the main steps of the user flow? (ask the student to show you)
###### Are there mid-fidelity wireframes on Figma that match the paper prototypes?
###### Are the paper prototypes and wireframes in black, grey, and white and do not include any style elements?. (ask the student to show you)
###### Does each screen have the main navigation elements (arrows, menu, call to actions)?
###### Does each screen follow the other according to the user flow?

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# UX II - Ex 6 - User flow
## User flow
**Instructions:**
### Instructions
Structure your main ideas into a comprehensive user flow.
You can include one, two, of the three main ideas from your ideation process, depending on how consistent it would be for the users.
You can include one, two, of the three main ideas from your previous exercise "Second Ideation" process, depending on how consistent it would be for the users.
**Deliverable:**
Don't forget to:
- A comprehensive user flow on a board (digital or pictures of a paper version)
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
**Deliverable:**
- A comprehensive user flow on a board (digital or pictures of a paper version).
**Tips:**
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
- [User flow glossary](https://www.productplan.com/glossary/user-flow/)
- [Site flows vs User Flows](https://uxmovement.com/wireframes/site-flows-vs-user-flows-when-to-use-which/)
- [How to make a User Flow diagram](https://www.lucidchart.com/blog/how-to-make-a-user-flow-diagram)
**Quote:**
**Quote:**
‘Each use case is represented as a sequence of simple steps, beginning with a user’s goal and ending when that goal is fulfilled.’ Usability.gov
"Each use case is represented as a sequence of simple steps, beginning with a user’s goal and ending when that goal is fulfilled.’ Usability.gov

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#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is there a user flow (picture of the paper version or digital)?
###### Does the user have a specific goal?
###### Is there a starting point and an ending point?
###### Is the ending point the goal of the user?
###### Is there a series of actions organized in rectangles (actions) or diamonds (choices)?
###### Are the actions linked with arrows?

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# UX III - Ex 3 - Broadcast strategy
## Broadcast strategy
**Instructions:**
### Instructions
Define and run your broadcast strategy among teenagers (15-18 years old)
Even though a proper survey requires at least 100 answers, for this exercise we request you to get 40.
**Deliverables:**
Don't forget to:
- A PDF document gathering your strategy. Please include:
- Who you are targeting (remember, you can focus on your hometown as well as the whole planet)
- A few ideas about how to reach them
- The channels you intend to use - be specific and include the links to the groups, forums, pages, account you plan to reach
- At least 2 different messages
- A plan A, a plan B, a plan C
- A document to express your main feedback after running your broadcast strategy: what worked best? have you encountered any difficulties? What were they? How did you overcome them?
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
### Deliverables
- A PDF document gathering your strategy.
Please include:
- Who you are targeting (remember, you can focus on your hometown as well as the whole planet)
- A few ideas about how to reach them.
- The channels you intend to use - be specific and include the links to the groups, forums, pages, account you plan to reach.(at least 8 different channels)
- At least 2 different messages.
- A plan A, B and C.
- the 40 answers or more.
- A document to express your main feedback after running your broadcast strategy: what worked best? have you encountered any difficulties? What were they? How did you overcome them?
**Tips:**
@ -29,9 +32,10 @@ In order to do so, you need to be creative and strategic!
- What words and what tone will you use?
- How will you approach them? What message will you write?
- What have you planned if they don't answer right away?
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
Once your strategy is prepared, run it!
**Resource:**
**Resource:**
- [How to get more survey responses](https://rafflepress.com/how-to-get-more-survey-responses/)
- [How to get more survey responses](https://rafflepress.com/how-to-get-more-survey-responses/)

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#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Are the ideas structured and organized?
###### Is the target defined in terms of profile, age rank, situations, location?
###### Are there at least 8 different channels (and links) with social networks, pages, groups, forums, influencers, etc. included?
###### Are there at least two different messages?
###### Are there at least 3 rounds of campaigns as plans A, B and C?
###### Are there at least 40 answers?
###### Is there a feedback document including the main takeaways from this experience?

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# UX III - Ex 1 - Competitive Analysis
## Competitive Analysis
**Context:**
**Context:**
Quest n°3 is about Empathy.
Quest n°3 is about Empathy.
In this scenario, the principal of your high school heard you were a designer. They chose to reach you to help them face school harassment among teenagers.
School harassment describes school-based harassment behaviors. It is characterized by the repeated use of violence, including mockery and other humiliations.
As a matter of fact, they realized they didn’t know this generation (15 to 18-year-olds) very well. So they are asking you to conduct user research to meet this population and understand them.
As a matter of fact, they realized they didn’t know this generation (15 to 18-year-olds) very well. So they are asking you to conduct user research to meet this population and understand them.
Your job is to explore your topic and use various tools included in this “Empathize” phase.
**Instructions:**
### Instructions
Conduct a competitive analysis among 10 associations or organizations fighting school harassment.
Conduct a competitive analysis among 10 associations or organizations fighting school harassment.
You can pick 10 organizations worldwide, or from your home region or home country. Let's browse!
You can pick 10 organizations worldwide, or from your home region or home country. Let's browse!
Compare these 10 organizations' main actions, channels, values, according to the criteria you assume are relevant.
Compare these 10 organizations' main actions, channels, values, according to the criteria you assume are relevant.
**Deliverables :**
Don't forget to:
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
**Deliverables:**
- A competitive report with an introduction that explains your main conclusions (PDF)
- A chart to show the competitive landscape, with 2 axes of your choice (digital, psychological, local, closeness to students, institutional, etc.) (PDF)
- A table to compare the organizations on 5 to 10 criteria (PDF)
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
- A competitive table to compare the organizations on 5 to 10 criteria (PDF)
**Tips:**
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
Resources:
**Resources:**
- [Competitive Analysis: How to approach it effectively](https://uxdesign.cc/competitive-analysis-how-to-approach-it-effectively-def97d130d2c)
- [Competitive Analysis Templates](https://venngage.com/blog/competitor-analysis-template/)
**Quote :**
**Quote:**
- 'Always design a thing in its larger context: a chair in a room, a room in a house, a house in an environment, an environment in a city plan’ Eero Sarrinen | Knoll
- Creating a great design isn’t just about understanding what the user wants. It’s also about understanding and delivering on what the business needs.

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#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is there an introduction?
###### Is there a [competitive landscape](https://venngage-wordpress.s3.amazonaws.com/uploads/2019/03/g2crowd-grid.png) like this example?
###### Are there 2 relevant axes on the competitive landscape?
###### Are there 10 organizations that appear on the landscape?
###### Is there a [competitive table](https://venngage-wordpress.s3.amazonaws.com/uploads/2019/03/product-features-comparison-matrix.png) like this example?
###### Are there 5 to 10 criteria on the competitive table?
###### Are there 10 organizations that appear on the table?

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# UX III - Ex 4 - Interviews
## Interviews
**Instructions:**
### Instructions
- Create an interview guide
- Conduct 3 interviews with teenagers
After knowing more about trends and "What" people do thanks to surveys, the main goal is to understand "why".
**Deliverables:**
Don't forget to:
- A PDF document with an interview guide
- A PDF document with 3 scripts
- An affinity diagram from your interviews (PDF or digital, on Miro or Figma for example)
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
After knowing more about trends and "What" people do thanks to surveys, the main goal is to understand "why".
- [Respondent - Tool to find users](https://www.respondent.io)
- [How to conduct user interviews](https://uxdesign.cc/how-to-conduct-user-interviews-fe4b8c34b0b7?sk=9625632a522a9309a91297191e668565)
- [How to design better products through user interviews](https://uxdesign.cc/how-to-design-better-products-through-user-interviews-4c5142bb1fc4)
- [Asking the right questions](https://uxdesign.cc/asking-the-right-questions-on-user-research-interviews-and-testing-427261742a67)
### Deliverables
**Tips:**
- A PDF document with an interview guide.
- A PDF document with 3 scripts.
- An affinity diagram from your interviews (PDF or digital, on Miro or Figma for example)
Here are the recommended steps :
**Tips:**
Here are the recommended steps :
1. Define your objective, what you are looking for when interviewing people. Usually, this has to do with your user's habits, and the most painful problems they have regarding this topic.
2. Write down 1 to 3 hypotheses you have regarding this topic, that needs to be either confirmed or disproved.
2. Write down 1 to 3 hypotheses you have regarding this topic, that needs to be either confirmed or disproved.
3. Pick 3 to 5 main topics you need to get information on.
4. For each topic, write 1 to 3 open-ended questions. Remember, your user cannot answer with “Yes” or “No”! Ex: How, Why, What, When, Tell me about the last time you did... etc. If you really need to introduce a new topic by a close-ended question, ask why right after.
5. Write some screening questions to have a few pieces of demographics (age, job, location, etc.)
6. Structure your questions in a funnel: start with broad questions to focus on specific topics or situation. Remember to stay neutral in your tone to let the user tell their own story. Try to focus on 10 main questions.
7. Write a greeting introduction, describing briefly (1) who you are and (2) what you are looking for. No need to say too much, but enough to provide a framework and the purpose of the interview.
8. Write a conclusion to thank your user for their time, and prepare the next steps. Ex: ask to be put in touch with someone they know and who could be interested in this topic, etc.
7. Write a greeting introduction, describing briefly (1) who you are and (2) what you are looking for. No need to say too much, but enough to provide a framework and the purpose of the interview.
8. Write a conclusion to thank your user for their time, and prepare the next steps. Ex: ask to be put in touch with someone they know and who could be interested in this topic, etc.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
- [Respondent - Tool to find users](https://www.respondent.io)
- [How to conduct user interviews](https://uxdesign.cc/how-to-conduct-user-interviews-fe4b8c34b0b7?sk=9625632a522a9309a91297191e668565)
- [How to design better products through user interviews](https://uxdesign.cc/how-to-design-better-products-through-user-interviews-4c5142bb1fc4)
- [Asking the right questions](https://uxdesign.cc/asking-the-right-questions-on-user-research-interviews-and-testing-427261742a67)

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#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Are there 3 scripts?
###### Is there an [affinity diagram](https://d2slcw3kip6qmk.cloudfront.net/marketing/blog/2017Q1/affinity-diagram3.png) from the interviews?

12
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@ -1,12 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there a framework?
###### Does the persona have a name (consistent with the people interviewed)?
###### Is there demographic data?
###### Are the persona's pain points included?
###### Are the persona's drivers included?
###### Are the persona's behaviors included (hobbies, technology, whatever seems relevant)?

11
subjects/ux/lets-fight-harassment/problem-statement/audit/README.md

@ -1,11 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is the problem statement written with a How Might We question?
###### Does the problem statement include the persona's main goal or main painpoint?
###### Is it narrow enough?
###### Is it broad enough?
###### Are there 3 measurable KPIs ([check the SMART list](https://www.grow.com/blog/how-to-use-smart-goals-to-build-your-kpis))?

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# UX III - Ex 5 - Personas
## Second Personas
**Instructions:**
### Instructions
Let's create a persona based on your quantitative research and your interviews.
Let's create a persona based on your quantitative research and your interviews.
Your persona card should include common trends amongst the people you got data from (habits, verbatims, fears, drivers, frustration, and pain points).
Reminder: Your persona is fictional and should not have the exact name or picture as someone you interviewed, but remember a persona is here so you can make decisions as a designer.
**Deliverables:**
- A PDF persona card extracted from a Figma file
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
**Reminder:** Your persona is fictional and should not have the exact name or picture as someone you interviewed, but remember a persona is here so you can make decisions as a designer.
### Deliverables
- A PDF persona card extracted from a Figma file.
**Tips:**
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
- [Make your persona great again](https://uxdesign.cc/personas-e60c1c06ead1)
- [Persona, journey maps, user flow, site map, OH MY!](https://uxdesign.cc/personas-journey-maps-site-maps-and-user-flows-oh-my-e71d044b4bcb)
- [Persona framework](https://miro.medium.com/max/1400/0*RbHfR6BHhhFIENNf)
**Quotes:**
**Quotes:**
- If you design for everyone, you delight no one.
- A good user persona is the one based on user research, without regard to how many attributes we can describe.
- "If you design for everyone, you delight no one."
- "A good user persona is the one based on user research, without regard to how many attributes we can describe."

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# UX III - Ex 6 - User Journey
## Second User Journey
**Instructions:**
### Instructions
Now you have your persona, it's time to set it in motion.
Now you have your persona, it's time to set it in motion.
Design a User Journey to represent your persona in their environment across the time, with key steps or actions related to our current topic (harassment).
Design a User Journey to represent your persona in their environment across the time, with key steps or actions related to our current topic (harassment).
The timeline can be of a day, a few hours, or a week. Please include the key moments related to harassment alongside the emotions related to each step. Use the material from your interviews and surveys.
Then, highlight the main pain points that need to be solved.
**Deliverable:**
- A Figma document with your persona's user journey
- Upload the Figma file on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the file.
- Pay attention to the global aspect of the file. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Deliverable:**
- A Figma document with your persona's user journey.
**Tips:**
**Resources:**
- Pay attention to the global aspect of the file. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
Most articles you'll find will be about user journeys or customer journeys. Keep in mind that you can adapt this methodology to any persona with any kind of situation or process, even at school, outside the school, in the digital world, etc.
**Resources:**
Most articles you'll find will be about user journeys or customer journeys. Keep in mind that you can adapt this methodology to any persona with any kind of situation or process, even at school, outside the school, in the digital world, etc.
- [A Lean UX Customer Journey Map](https://uxdesign.cc/proto-journey-a-lean-ux-customer-journey-map-30ea3a241edc)
- [How to create a Customer Journey Map](https://www.youtube.com/watch?v=mSxpVRo3BLg)
@ -29,8 +32,7 @@ Most articles you'll find will be about user journeys or customer journeys. Keep
- [Journey Mapping example on Figma](https://www.figma.com/file/5tittjiznRCWTNR2xI5FIT/Untitled?node-id=0%3A1)
- [Example](https://d2slcw3kip6qmk.cloudfront.net/marketing/blog/2017Q3/SEO-initiative-customer-journey-mapping/CustomerJourneyMap1.png)
**Quotes:**
**Quotes:**
- “More options = More problems.” Scott Belsky | VP of Product & Community Adobe
- A customer journey map is a visualization of the process that a person goes through in order to accomplish a goal. It’s used for understanding and addressing customer needs and pain points’ Norman Nielsen Group
- "A customer journey map is a visualization of the process that a person goes through in order to accomplish a goal. It’s used for understanding and addressing customer needs and pain points’ Norman Nielsen Group

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# UX III - EX 2 - Surveys
## Surveys
**Instructions:**
### Instructions
Prepare a survey to gather quantitative data from your users.
Prepare a survey to gather quantitative data from your users.
And remember, you are not your user!
To be used in proper studies and get viable results, a form should gather at least 100 answers. The answers should give you countable data you can use to prove a point and confirm trends, not verbatims or details.
**Deliverables:**
- A PDF document including your objective(s) and your hypotheses, the questions, an introduction and a conclusion.
- In the document, add the link to a survey ready to be spread
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
### Deliverables
**Tips:**
- A PDF document including your objective(s) and your hypotheses, the questions, an introduction and a conclusion.
- In the document, add the link to a survey ready to be spread.
Here are the recommended steps :
**Tips:**
Here are the recommended steps:
1. Define your objective, what you are looking for when spreading your form to people. Usually, this has to do with figures, proportions, etc.
2. Write down 1 to 3 hypotheses you have regarding this topic, that you need to either confirm or disprove.
2. Write down 1 to 3 hypotheses you have regarding this topic, that you need to either confirm or disprove.
3. Pick 3 to 5 main topics you need to get information on.
4. For each topic, write 1 to 3 closed-ended questions. Remember, your user has to answer with a choice in a list of prepared answers or use the option "other" to write down the answer they can't find in the prepared list.
5. Write some screening questions to have a few pieces of demographics (age, job, location, etc.). This allows you to make sure the answers you get are from your target.
5. Write some screening questions to have a few pieces of demographics (age, job, location, etc.). This allows you to make sure the answers you get are from your target.
6. Structure your questions in a funnel: start with broad questions to focus on specific topics or situations. Remember to stay neutral in your tone to ket the user tell their own story. Try to focus on 10 main questions.
7. Write a greeting introduction, describing briefly (1) who you are and (2) what you are looking for. No need to say too much, but enough to provide a framework and the purpose of the form.
7. Write a greeting introduction, describing briefly (1) who you are and (2) what you are looking for. No need to say too much, but enough to provide a framework and the purpose of the form.
8. Write a conclusion to thank your user for their time, and prepare the next steps. Ex: ask to have this form spread to 3 people, etc.
**Mandatory: ask them if they would be available for an anonymous in-person interview (over the phone, in-person, through video chat: whatever they are more comfortable with) because you'll have to conduct at least 3 interviews further on.**
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Mandatory: ask them if they would be available for an anonymous in-person interview (over the phone, in-person, through video chat: whatever they are more comfortable with) because you'll have to conduct at least 3 interviews further on.**
**Resources:**
**Resources:**
- [Lean Survey Canvas: How to use it](https://medium.com/think-big-work-smart/the-lean-survey-canvas-1b0a00cab200)
- [User surveys - How to survey your users](https://refiner.io/blog/user-surveys/)
@ -41,12 +42,12 @@ Here are the recommended steps :
- [Better research through surveys](https://uxmastery.com/better-user-research-through-surveys/)
- [The user experience of surveys](https://uxdesign.cc/the-user-experience-of-surveys-a5420c82604a)
**Tools:**
**Tools:**
- [Typeform](https://www.typeform.com/)
- [Google Forms](https://docs.google.com/forms/u/0/)
**Quotes:**
**Quotes:**
- “Surveys measure and categorize attitudes or collect self-reported data that can help track or discover important issues to address.” Norman Nielsen Group
- Surveys are not accurate in providing behavioural data because USERS OMIT STEPS IN THE MIDDLE AND MEMORIES ARE FAULTY.
- Surveys are not accurate in providing behavioral data because USERS OMIT STEPS IN THE MIDDLE AND MEMORIES ARE FAULTY.

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@ -1,15 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there the main purpose of the form?
###### Are there 1 to 3 hypotheses?
###### Is there a proper introduction that describes the interviewer and the purpose of this interview?
###### Are there 3 to 5 main topics?
###### Are there a few screening questions?
###### Are there closed-ended, unbiased questions, max 10?
###### Is there a funnel process (>) ?
###### Is there a conclusion with the next steps and a thank you message?
###### Is there a link to the survey ready to be spread?

39
subjects/ux/lets-fight-harassment/problem-statement/README.md → subjects/ux/lets-fight-harassment/third-problem-statement/README.md

@ -1,34 +1,39 @@
# UX III - Ex 7 - Problem Statement
## Third problem statement
**Instructions:**
Based on your previous work, your persona and your user journey's main painpoint, define a problem statement that would clarify the main problem you want to tackle.
You may use the How Might We exercise in pairs.
### Instructions
Then, define 3 KPIs (Key performance Indicators) that will help you measure the definition of Done and the success of the solution.
Based on your previous work, your persona and your user journey's main pain point, define a problem statement that would clarify the main problem you want to tackle.
You may use the "How Might We" exercise in pairs.
**Deliverables:**
Then, define 3 KPIs (Key performance Indicators) that will help you measure the definition of Done and the success of the solution.
- A PDF document with one problem statement and 3 KPIs to measure the impact of the solution
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
### Deliverables
- A PDF document with one problem statement and 3 KPIs to measure the impact of the solution
**Tips:**
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
- [Stuck on a problem? Just ask how might we](https://relab.academy/design-thinking/stuck-on-a-problem-just-ask-how-might-we/)
- [Stuck on a problem? Just ask ‘How Might We’](https://relab.academy/design-thinking/stuck-on-a-problem-just-ask-how-might-we/)
- [Problem statement](https://www.indeed.com/career-advice/career-development/what-is-a-problem-statement)
- [Using ‘How Might We’ Questions to Ideative on the Right Problems](https://www.nngroup.com/articles/how-might-we-questions/)
- [Using ‘How Might We’ Questions to Ideate on the Right Problems](https://www.nngroup.com/articles/how-might-we-questions/)
- [Unleashing the power of a UX KPI](https://articles.uie.com/power_of_ux_kpi/)
- [KPI is an imperative tool for UX designers](https://uxdesign.cc/kpi-is-the-most-important-tool-ux-designers-should-be-learning-to-use-af31651120fc?sk=e619213adfda152171d597fc3ab1053a)
- [Measuring product design impact — KPIs, NPS, UX, WTF](https://uxdesign.cc/measuring-product-design-impact-kpis-nps-ux-wtf-3fe6a26e7400?sk=52c1f3842edbe90524f6da1fe85db71d)
- [A metrics-driven approach to evaluate success of UX design](https://uxdesign.cc/a-metrics-driven-approach-to-evaluate-success-of-ux-design-dd3bea098820?sk=acf1b1f7f0a7663d34d11906339b4698)
- [A big list of UX KPIs and metrics](https://www.cxpartners.co.uk/our-thinking/big_list_of_ux_kpis_and_metrics/)
- [How to use SMART goals to build your KPIs](https://www.grow.com/blog/how-to-use-smart-goals-to-build-your-kpis)
- Exampels of KPIs (fake data! Not to be copied or used!):
- Harassment case report rates increase by 20% within 2 years
- Online harassment drops by 30% within 5 years
- 90% of the 15-18 year-olds knows a harassment witness response process within 2 years
- Examples of KPIs (fake data! Not to be copied or used!):
- Harassment case report rates increase by 20% within 2 years
- Online harassment drops by 30% within 5 years
- 90% of the 15-18 year-olds knows a harassment witness response process within 2 years
**Quote:**
**Quote:**
Every problem is an opportunity for design. By framing your challenge as a How Might We question, you’ll set yourself up for an innovative solution IDEO
"Every problem is an opportunity for design. By framing your challenge as a How Might We question, you’ll set yourself up for an innovative solution" IDEO

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@ -0,0 +1,151 @@
#### Competitive Analyzes
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is there an introduction that explains the main conclusions?
###### Is there a [competitive landscape](https://venngage-wordpress.s3.amazonaws.com/uploads/2019/03/g2crowd-grid.png) like this example?
###### Are there 2 relevant axes on the competitive landscape?
###### Are there 10 organizations that appear on the landscape?
###### Is there a [competitive table](https://venngage-wordpress.s3.amazonaws.com/uploads/2019/03/product-features-comparison-matrix.png) like this example?
###### Are there 5 to 10 criteria on the competitive table?
###### Are there 10 organizations that appear on the table?
#### Surveys
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there the main purpose of the form?
###### Are there 1 to 3 hypotheses?
###### Is there a proper introduction that describes the interviewer and the purpose of this interview?
###### Are there 3 to 5 main topics?
###### Are there a few screening questions?
###### Are there closed-ended, unbiased questions? (10 maximum)
###### Is there a funnel process? (broader to more accurate questions)
###### Is there a conclusion with the next steps and a thank you message?
###### Is there a link to the survey ready to be spread?
#### Broadcast strategy
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Are the ideas structured and organized?
###### Is the target defined in terms of profile, age rank, situations, location?
###### Are there at least 8 different channels (and links) with social networks, pages, groups, forums, influencers, etc. included?
###### Are there at least two different messages?
###### Are there at least 3 rounds of campaigns as plans A, B and C?
###### Are there at least 40 answers?
###### Is there a feedback document including the main takeaways from this experience?
#### Interviews
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is there a PDF document with an interview guide.
###### Are there 3 scripts?
###### Is there an [affinity diagram](https://d2slcw3kip6qmk.cloudfront.net/marketing/blog/2017Q1/affinity-diagram3.png) from the interviews?
#### Second Personas
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there a framework?
###### Does the persona have a name (consistent with the people interviewed)?
###### Is there demographic data?
###### Are the persona's pain points included?
###### Are the persona's drivers included?
###### Are the persona's behaviors included (hobbies, technology, whatever seems relevant)?
#### Second User Journey
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (Figma)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there a frame with a timeline?
###### Does the timeline show the journey of the persona?
###### Are there emotions included at each step?
###### Are the main pain points highlighted?
#### Third Problem Statement
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is the problem statement written with a "How Might We" question?
###### Does the problem statement include the persona's main goal or main pain point?
###### Is the problem statement narrow enough?
###### Is the problem statement broad enough?
###### Are there 3 measurable KPIs ([check the SMART list](https://www.grow.com/blog/how-to-use-smart-goals-to-build-your-kpis))?

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@ -1,10 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (Figma)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there a frame with a timeline?
###### Does the timeline show the journey of the persona?
###### Are there emotions included at each step?
###### Are the main pain points highlighted?

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subjects/ux/music-on/card-sorting/README.md

@ -1,38 +1,44 @@
# UX V - Ex 4 - Card sorting
## Card sorting
**Instructions:**
### Instructions
In the present situation, the websites are not ideal to complete the Jobs-to-be-Done your user has in mind. So let's practice card sorting to rearrange the content of the website!
Organize a card sorting workshop with the content of the website you chose in Ex. 1.
Organize a card sorting workshop with the content of the website you chose in the exercise "Heuristics".
To do so:
- Define your research goals
- Prepare the material
- Find participants
- Run a card sorting workshop on 5 people
- Suggest a new taxonomy (content organization)
- Define your research goals.
- Prepare the material.
- Find participants.
- Run a card sorting workshop on 5 people.
- Suggest a new taxonomy (content organization).
**List of websites:**
Don't forget to:
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
**List of websites:**
- [Universal Music Latin America](https://www.universalmusica.com/)
- [Delta Records](https://deltarecords.net/)
- [Zoho Music](https://www.zohomusic.com/)
- [Luaka Bop](https://www.luakabop.com/)
- [Rimas Music](https://rimasmusic.com/)
- More... as long as it is a South American music label ;-)
- You can choose another one, as long as it is a South American music label.
**Deliverables:**
### Deliverables
- A card sorting workshop script with the research goals (PDF document)
- Pictures of the ongoing workshop
- A card sorting workshop script with the research goals (PDF document).
- Pictures of the ongoing workshop.
- A document to show the new content organization (it can be a picture of the board with sticky notes or the digital version).
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
**Tips:**
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
- [Basics on how to conduct card sorting](https://uxdesign.cc/basics-on-how-to-conduct-card-sorting-6e4ccc7cc261?sk=cafd49e16c71a72c3fad93e63c1998f1)
- [Card Sorting — what, how & the perks](https://uxdesign.cc/card-sorting-what-how-the-perks-29f6cb020270)

11
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@ -1,11 +0,0 @@
#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?###### Is there a script including the research goals?
###### Are the research goals close to "rearrange the content"?
###### Are there pictures of the ongoing workshop?
###### Is there a new content organization shown in a table with sticky notes (it can be a picture or digital)?

27
subjects/ux/music-on/heuristics/README.md

@ -1,10 +1,10 @@
# UX V - Ex 1 - Heuristics
## Heuristics
**Context:**
**Context:**
A music label specialized in music from South America asks you to improve the user experience. This quest is about heuristics and content organization!
**Instructions:**
### Instructions
Conduct a heuristic analysis on **one** of these websites:
@ -13,17 +13,21 @@ Conduct a heuristic analysis on **one** of these websites:
- [Zoho Music](https://www.zohomusic.com/)
- [Luaka Bop](https://www.luakabop.com/)
- [Rimas Music](https://rimasmusic.com/)
- More... as long as it is a South American music label ;-)
- You can choose another one, as long as it is a South American music label.
**Deliverables:**
- A duplicated and completed chhecklist on a sheet document (Google Sheets, Airtable, Excel, etc.)
- [Tool : Heuristic evaluation checklist](https://drive.google.com/file/d/10KbfbNZA1oVS1sXbjjXLPPmdZ6nqVkdc/view)
- Upload the document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
### Deliverables
- A duplicated and completed checklist on a sheet document (Google Sheets, Airtable, Excel, etc.).
- [Tool : Heuristic evaluation checklist](https://drive.google.com/file/d/10KbfbNZA1oVS1sXbjjXLPPmdZ6nqVkdc/view)
**Tips:**
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
- [3 ways good design makes you happy - TED talk by Don Norman](https://www.ted.com/talks/don_norman_3_ways_good_design_makes_you_happy)
- [Introduction to heuristic evaluation: a beginner’s guide](https://uxdesign.cc/introduction-to-heuristic-evaluation-658705606518)
@ -33,7 +37,6 @@ Conduct a heuristic analysis on **one** of these websites:
- [Heuristic analysis in the design process](https://uxdesign.cc/heuristic-analysis-in-the-design-process-usability-inspection-methods-d200768eb38d)
- [A new usability heuristic evaluation checklist](https://uxplanet.org/a-new-usability-heuristic-evaluation-checklist-259f588da308)
**Quote:**
**Quote:**
'If you think design is expensive, you should look at the cost of bad design’ Ralf Speth | Former CEO Jaguar Land Rover

8
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@ -1,8 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (Sheet)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is the chart duplicated?
###### Is the chart complete?

32
subjects/ux/music-on/jtbd/README.md

@ -1,12 +1,12 @@
# UX V - Ex 3 - JTBD
## JTBD
**Instructions:**
### Instructions
Let's practice Jobs-to-be-done to be more specific about how a music label website could be improved.
Read about Jobs-to-be-Done and the psychologic dimension behind this tool.
Read about Jobs-to-be-Done and the psychologic dimension behind this tool.
Then, find someone (your "user") around you who likes music a lot.
Then, find someone (your "user") around you who likes music a lot.
Ask them about what they would do on a music label website. Ask them why, why and why to understand the emotion behind an action, and the purpose behind a simple visit on a website.
@ -14,22 +14,26 @@ Complete the JTBD template below including the true purpose of your "user".
And remember: You are not your user!
**Deliverable:**
- A complete Jobs-to-Be-Done on a PDF document
- "When ______, I want to _____ So I can _____"
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
**Deliverable:**
- A complete Jobs-to-Be-Done on a PDF document.
- Complete this sentence and include it on the document "When **\_\_**, I want to **\_** So I can **\_**"
**Tips:**
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don"t overload your design with too much details!
**Resources:**
- [What is a job to be done?](https://jobs-to-be-done.com/what-is-jobs-to-be-done-fea59c8e39eb)
- [Jobs-to-be-done framework](https://www.productplan.com/glossary/jobs-to-be-done-framework/)
- [https://jobs-to-be-done.com/](https://jobs-to-be-done.com/)
- "When we buy a product, we essentially 'hire' it to help us do a job. If it does the job well, the next time we're confronted with the same job, we tend to hire that product again. If it does a crummy job, we 'fire' it." Clayton M Christensen 'Know your customers: JtBD"
**Quote:**
**Quote:**
- 'When we identify user stories early in the design process, we let them dictate the design decisions. Rather than let our preconceived ideas of how the product should be or should look do it.' UX Booth
- Documenting the what and why of each element promotes organization and makes the handoff to the development team much smoother.' UX Booth
- "When we identify user stories early in the design process, we let them dictate the design decisions. Rather than let our preconceived ideas of how the product should be or should look do it." UX Booth
- "Documenting the what and why of each element promotes organization and makes the handoff to the development team much smoother." UX Booth
- "When we buy a product, we essentially "hire" something to get a job done. If it does the job well, when we are confronted with the same job, we hire that same product again. And if the product does a crummy job, we "fire" it and look around for something else we might hire to solve the problem." Clayton M Christensen

10
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@ -1,10 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is the sentence complete?
###### Does the "When" part involve a visit on the website?
###### Does the "I want to" part involve a practical action?
###### Does the "So I can" part involve a psychological or emotional purpose?

47
subjects/ux/music-on/wireframes/README.md → subjects/ux/music-on/music-label-wireframes/README.md

@ -1,38 +1,41 @@
# UX V - Ex 5 - Wireframes
## Music label wireframes
**Instructions:**
### Instructions
Pick a product (a record, a song or an album) from your music label website.
Based on the new taxonomy (content categorization), show the different paths a user has to take to reach the product with a series of wireframes.
Based on the new taxonomy (content categorization), show the different paths a user has to take to reach the product with a series of wireframes.
**Tips:**
- Drawing a user journey first might be helpful before rushing into wireframes
- Drawing paper prototypes before going digital might save you some time ;)
- Several paths are encouraged
Vocabulary
- Low-Fidelity: Paper Prototypes - [Example here](https://miro.medium.com/max/1400/1*5nUfqqA2gjdAYHagjbHA5w.jpeg)
- Mid-Fidelity: Wireframes - black and white, only the main elements, on digital prototype tools - [Example here](https://miro.medium.com/max/1400/1*eGSfaxwYbxUFomYbyO6GWw.png)
- High-Fidelity: Wireframes with color, styles, graphical details, and micro-interactions - [Example here](https://miro.medium.com/max/1400/1*Xn0HSKAvhr4TZzC9lN5udw.gif)
**List of websites:**
**List of websites:**
- [Universal Music Latin America](https://www.universalmusica.com/)
- [Delta Records](https://deltarecords.net/)
- [Zoho Music](https://www.zohomusic.com/)
- [Luaka Bop](https://www.luakabop.com/)
- [Rimas Music](https://rimasmusic.com/)
- More... as long as it is a South American music label ;-)
- You can choose another one, as long as it is a South American music label.
**Deliverables:**
Don't forget to:
- Wireframes (6 to 12 screens) from the home page to the product page, on Figma
- Upload the Figma file on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the file.
- Pay attention to the global aspect of the file. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
### Deliverables
- Wireframes (6 to 12 screens) from the home page to the product page, on Figma.
**Tips:**
- Drawing a user journey first might be helpful before rushing into wireframes
- Drawing paper prototypes before going digital might save you some time.
- Several paths are encouraged
- Pay attention to the global aspect of the file. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
Vocabulary:
- Low-Fidelity: Paper Prototypes - [Example here](https://miro.medium.com/max/1400/1*5nUfqqA2gjdAYHagjbHA5w.jpeg)
- Mid-Fidelity: Wireframes - black and white, only the main elements, on digital prototype tools - [Example here](https://miro.medium.com/max/1400/1*eGSfaxwYbxUFomYbyO6GWw.png)
- High-Fidelity: Wireframes with color, styles, graphical details, and micro-interactions - [Example here](https://miro.medium.com/max/1400/1*Xn0HSKAvhr4TZzC9lN5udw.gif)
**Resources:**
@ -41,6 +44,6 @@ Vocabulary
- [The 5-pass reduction wireframing: A minimalist UX technique](https://uxdesign.cc/the-5-pass-reduction-wireframing-a-minimalist-ux-technique-aa415aad9ce2?sk=a218ac4db9d1049249bd381fbc5edeee)
- [The art of designing good wireframes](https://uxdesign.cc/the-art-of-designing-good-wireframes-8a2a9c10a95b)
**Recommended tools:**
**Recommended tools:**
- Figma
- Figma.

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@ -1,18 +1,24 @@
# UX V - Ex 7 - Run 5 tests
## Run 5 tests
**Instructions:**
### Instructions
Run the test on 5 people!
Run the test on 5 people!
**Deliverables:**
Don't forget to:
- Pictures of the ongoing test
- A PDF document with the conclusions from each test and 3 major ideas to improve the prototype
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
### Deliverables
- Pictures of the ongoing test.
- A PDF document with the conclusions from each test and 3 major ideas to improve the prototype.
**Tips:**
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
- [Running a usability test](https://www.usability.gov/how-to-and-tools/methods/running-usability-tests.html)
- [How to do a user interview (tutorial from Google Ventures)](https://www.youtube.com/watch?v=Qq3OiHQ-HCU)
@ -20,6 +26,6 @@ Run the test on 5 people!
- [The art of guerrilla usability testing](http://www.uxbooth.com/articles/the-art-of-guerrilla-usability-testing/)
- [How to write a user testing report that people will actually read](https://uxdesign.cc/how-to-write-a-user-testing-report-that-people-will-actually-read-652d15d2f92e)
**Quote:**
**Quote:**
- To get trustworthy results in your test, you can’t ask your customers to use their imagination. You’ve got to show them something realistic. If you do, their reactions will be genuine.
- To get trustworthy results in your test, you can’t ask your customers to use their imagination. You’ve got to show them something realistic. If you do, their reactions will be genuine.

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#### Audit
#### Heuristics
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (Sheet)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is the chart duplicated?
###### Is the chart complete?
###### Is the heuristic analysis done to a South American music label? (ask the student to confirm)
#### Site map
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Does the document have a title?
###### Is the name of the website included in the document?
###### Are all the pages of the website included in the chart?
###### Are all the pages of the website linked (there is no "loose" page)?
#### JTBD
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is the sentence complete?
###### Does the "When" part involve a visit on the website?
###### Does the "I want to" part involve a practical action?
###### Does the "So I can" part involve a psychological or emotional purpose?
#### Card sorting
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the documents clear, simple and easy to read?
###### Is there a PDF with a script including the research goals?
###### Are the research goals close to "rearrange the content"?
###### Are there pictures of the ongoing workshop?
###### Is there a new content organization shown in a table with sticky notes (it can be a picture or digital)?
#### Music label wireframes
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (Figma)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Are there between 6 and 12 screens?
###### Is the sequence of links logical?
###### Are the screens in black and white?
#### Test protocol
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is the scope clear: What are we testing?
###### Are there either 5 names or a strategy to find users to interview?
###### Are the objectives clear: What are we proving?
###### Are the metrics clear to prove the test is efficient?
###### Is there a greeting introduction?
###### Are the instructions clear?
###### Is there a conclusion to thank the user?
#### Run 5 tests
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Are there pictures of the ongoing tests?
###### Are there conclusions from each test?
###### Are there 3 ideas to include in the next version of the prototype?
###### Are there 3 ideas to include in the next version of the prototype?

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subjects/ux/music-on/site-map/README.md

@ -1,40 +1,39 @@
# UX V - Ex 2 - Site map
## Site map
**Instructions:**
### Instructions
Stick to the website you have chosen in Ex.1 and design a site map. The site map should include all the pages of the website as well as the connections and hierarchy.
Stick to the website you have chosen in the previous exercise "heuristics" and design a site map. The site map should include all the pages of the website as well as the connections and hierarchy.
**List of websites:**
**List of websites:**
- [Universal Music Latin America](https://www.universalmusica.com/)
- [Delta Records](https://deltarecords.net/)
- [Zoho Music](https://www.zohomusic.com/)
- [Luaka Bop](https://www.luakabop.com/)
- [Rimas Music](https://rimasmusic.com/)
- More... as long as it is a South American music label ;-)
- You can choose another one, as long as it is a South American music label.
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
**Deliverables:**
### Deliverables
- A PDF page of the site map.
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Tips:**
**Tips:**
- Start by drawing on paper, then pass it on to a digital tool.
- Please label your document! Title and name of the website.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
**Resources:**
- [How to create a good site map](https://www.smokeylemon.com/blog/how-to-create-a-good-sitemap/)
**Recommended tools:**
**Recommended tools:**
- Figma
- Adobe Illustrator
- etc.
**Quote:**
**Quote:**
The organization, search, and navigation systems that help people to complete tasks, find what they need, and understand what they’ve found’ Peter Morville | Information Architecture for the WWW
"The organization, search, and navigation systems that help people to complete tasks, find what they need, and understand what they’ve found’ Peter Morville | Information Architecture for the WWW.

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@ -1,10 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Does the document have a title?
###### Is the name of the website included in the document?
###### Are all the pages of the website included in the chart?
###### Are all the pages of the website linked (there is no "loose" page)?

40
subjects/ux/music-on/test-protocol/README.md

@ -1,32 +1,38 @@
# UX V - Ex 6 - Test protocol
## Test protocol
**Instructions:**
### Instructions
Prepare a protocol for usability testing.
Prepare a protocol for usability testing.
**Deliverable:**
Recommended steps:
- Define the scope of the test.
- Recruit 5 users.
- Identify objectives: What are you proving?
- Establish metrics: How are you proving your design is efficient?
- Describe the steps and the instructions.
- Write an introduction to greet their user.
- Write a conclusion to thank the user.
Don't forget to:
- A PDF document with a test protocol
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Tips:** Recommended steps
**Deliverable:**
- Define the scope of the test
- Recruit 5 users
- Identify objectives: What are you proving?
- Establish metrics: How are you proving your design is efficient?
- Describe the steps and the instructions
- Write an introduction to greet ther user
- Write a conclusion to thank the user
- A PDF document with a test protocol.
**Tips:**
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources**
**Resources**
- [How to do a user interview (tutorial from Google Ventures)](https://www.youtube.com/watch?v=Qq3OiHQ-HCU)
- [Running a usability test](https://www.usability.gov/how-to-and-tools/methods/running-usability-tests.html)
- [Usability testing: what is it and how to do it?](https://uxdesign.cc/usability-testing-what-is-it-how-to-do-it-51356e5de5d)
**Quote:**
**Quote:**
You need to detect: How many errors do users make? How severe are these errors? How easily can they recover from the errors?
- You need to detect: How many errors do users make? How severe are these errors? How easily can they recover from the errors?

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#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is the scope clear: What are we testing?
###### Are there either 5 names or a strategy to find users to interview?
###### Are the objectives clear: What are we proving?
###### Are the metrics clear to prove the test is efficient?
###### Is there a greeting introduction?
###### Are the instructions clear?
###### Is there a conclusion to thank the user?

9
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@ -1,9 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (Figma)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Are there between 6 and 12 screens?
###### Is the sequence of links logical?
###### Are the screens in black and white?

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subjects/ux/seamstress/define/README.md

@ -1,40 +1,46 @@
# UX VII - Ex 3 - Define
## Define
**Instructions:**
### Instructions
Run at least one of the Define tools in the design process.
**Deliverables:**
### Deliverables
- A PDF document with the script of the tool context
- Completed tool (scripts from user interviews, results from a quantitative analysis, etc.)
- A PDF document with the key learnings from this phase
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
- A PDF document with the script of the tool context.
- Completed tool (scripts from user interviews, results from a quantitative analysis, etc.).
- A PDF document with the key learnings from this phase.
Don't forget to:
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
**Tips:**
- Use as many tools as needed, be make sure you do all the process in 4 working days!
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Criteria:**
- Persona
- The script is the list of insights the students uses to create the persona
- The completed tool is a [Persona board](https://miro.medium.com/max/1400/0*RbHfR6BHhhFIENNf). Make sure the key insights come from the field, from reality, but the persona itself is different from only one user.
- Persona
- The script is the list of insights the students uses to create the persona.
- The completed tool is a [Persona board](https://miro.medium.com/max/1400/0*RbHfR6BHhhFIENNf). Make sure the key insights come from the field, from reality, but the persona itself is different from only one user.
- Empathy Map
- The script is the list of insights the student uses to create the Empathy map.
- The completed tool is an [Empathy Map](https://miro.medium.com/max/700/1*I1ffOWdPWQva3dCMQE-TAQ.png).
- User Journey
- Empathy Map
- The script is the list of insights the student uses to create the Empathy map
- The completed tool is an [Empathy Map](https://miro.medium.com/max/700/1*I1ffOWdPWQva3dCMQE-TAQ.png).
- The script is the list of insights the student uses to create the User Journey.
- The completed tool is a [User Journey Map](https://d2slcw3kip6qmk.cloudfront.net/marketing/blog/2017Q3/SEO-initiative-customer-journey-mapping/CustomerJourneyMap1.png).
- User Journey
- The script is the list of insights the student uses to create the User Journey.
- The completed tool is a [User Journey Map](https://d2slcw3kip6qmk.cloudfront.net/marketing/blog/2017Q3/SEO-initiative-customer-journey-mapping/CustomerJourneyMap1.png).
- Jobs-to-be-done (JTBD)
- Jobs-to-be-done (JTBD)
- The JTBD is tool that goes as a conclusion to another of the previous tools. Make sure:
- The sentence is complete
- The "When" part involves a visit on the website
- The "I want to" part involves a practical action
- The "So I can" part involves a psychological or emotional purpose
- The JTBD is tool that goes as a conclusion to another of the previous tools. Make sure:
- The sentence is complete.
- The "When" part involves a visit on the website.
- The "I want to" part involves a practical action.
- The "So I can" part involves a psychological or emotional purpose.

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#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is there at least one of the following tools?
- Persona
- Empathy Map
- User Journey
- JBTD or Jobs-to-be-done (a JTBD must go along with another tool)
###### Is the script completed (list of criteria in the instructions section)?
###### Is the tool completed (list of criteria in the instructions section)?
###### Is there a document with the key learnings the students learnt from this phase?

90
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# UX VII - Ex 2 - Empathy
## Empathy
**Instructions:**
### Instructions
Run at least one of the Empathy tools in the design process.
**Deliverables:**
### Deliverables
- A PDF document with the script of the tool context
- Completed tool (scripts from user interviews, results from a quantitative analysis, etc.)
- A PDF document with the key learnings from this phase
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- A PDF document with the script of the tool context.
- Completed tool (scripts from user interviews, results from a quantitative analysis, etc.).
- A PDF document with the key learnings from this phase.
Don't forget to:
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Tips:**
- Use as many tools as needed, be make sure you do all the process in 4 working days!
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Criteria:**
- User interviews
- The script is the interview guide. Make sure there is:
- the main purpose of the interview
- 1 to 3 hypotheses
- a proper introduction that describes the interviewer and the purpose of this interview
- 3 to 5 main topics
- a few scan questions (demographics)
- open-ended questions, max 10
- a funnel process (>)
- a conclusion with next steps and a thank you.
- The completed tool is either:
- 5 to 10 scripts from users
- or an [Affinity Diagram](https://www.youtube.com/watch?v=VngWHIE4k9s) with the main elements
- Analytics
- The script is the form. Make sure there is:
- The main purpose of the form
- 1 to 3 hypotheses
- A proper introduction that describes the interviewer and the purpose of this interview
- 3 to 5 main topics
- A few scan questions (demographics)
- Closed-ended, unbiased questions, max 10
- A funnel process (>)
- A conclusion with next steps and a thank you.
- A broadcast strategy
- The completed tool is a series of quantitative data from at least 100 answers.
- User interviews
- The script is the interview guide. Make sure there is:
- the main purpose of the interview
- 1 to 3 hypotheses
- a proper introduction that describes the interviewer and the purpose of this interview
- 3 to 5 main topics
- a few scan questions (demographics)
- open-ended questions, max 10
- a funnel process (>)
- a conclusion with next steps and a thank you.
- The completed tool is either:
- 5 to 10 scripts from users
- or an [Affinity Diagram](https://www.youtube.com/watch?v=VngWHIE4k9s) with the main elements
- Analytics
- The script is the form. Make sure there is:
- The main purpose of the form
- 1 to 3 hypotheses
- A proper introduction that describes the interviewer and the purpose of this interview
- 3 to 5 main topics
- A few scan questions (demographics)
- Closed-ended, unbiased questions, max 10
- A funnel process (>)
- A conclusion with next steps and a thank you.
- A broadcast strategy
- The completed tool is a series of quantitative data from at least 100 answers.
- Competitive analysis
- The script is the strategy. The student explains what they are looking for and how they plan to find it.
- The completed tool is a report. Make sure there is;
- There is an introduction
- There is a [competitive landscape](https://venngage-wordpress.s3.amazonaws.com/uploads/2019/03/g2crowd-grid.png)
- With 2 relevant axes
- 10 organizations appear on the landscape
- There is a [competitive table](https://venngage-wordpress.s3.amazonaws.com/uploads/2019/03/product-features-comparison-matrix.png)
- With 5 to 10 criteria
- 10 organizations appear on the table
- The script is the strategy. The student explains what they are looking for and how they plan to find it.
- The completed tool is a report. Make sure there is;
- There is an introduction
- There is a [competitive landscape](https://venngage-wordpress.s3.amazonaws.com/uploads/2019/03/g2crowd-grid.png)
- With 2 relevant axes
- 10 organizations appear on the landscape
- There is a [competitive table](https://venngage-wordpress.s3.amazonaws.com/uploads/2019/03/product-features-comparison-matrix.png)
- With 5 to 10 criteria
- 10 organizations appear on the table

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@ -1,16 +0,0 @@
#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is there at least one of the following tools?
- User interviews
- Analytics
- Competitive analysis
###### Is the script completed (list of criteria in the instructions section)?
###### Is the tool completed (list of criteria in the instructions section)?
###### Is there a PDF document with the key learnings the students learnt from this phase?

18
subjects/ux/seamstress/ideation/README.md

@ -1,18 +0,0 @@
# UX VII - Ex 5 - Ideation
**Instructions:**
Run at least one of the Ideation techniques in the design process.
**Deliverables:**
- A PDF document with the script of the tool context
- Completed tool: a board with all the ideas - on paper or digitally on Miro or Figma
- A PDF document with the key learnings from this phase
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Tips:**
- Use as many tools as needed, and make sure you do all the process in 4 working days!

18
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@ -1,18 +0,0 @@
#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is there a script of the ideation workshop?
###### Is there the main objective?
###### Is there an ice breaker?
###### Are there the main steps of the ideation process?
###### Are there clear instructions?
###### Is there a time schedule for each step?
###### Is there a voting process to select the main idea?
###### Is there board with all the ideas (on paper or digitally on Miro or Figma)?
###### Is there one main concept out of the ideation workshop?
###### Is there a document with the key learnings the students learnt from this phase?

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@ -1,35 +1,40 @@
# UX VII - Ex 4 - Problem Statement
## Problem Statement
**Instructions:**
### Instructions
Based on your research (Empathy & Define), define a problem statement to narrow the problem and KPIs to measure the success.
**Deliverables:**
### Deliverables
- A PDF document with:
- One problem statement
- 1 to 3 KPIs
- Key learnings from this phase
- One problem statement.
- 1 to 3 KPIs.
- Key learnings from this phase.
Don't forget to:
- Upload the PDF document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Tips:**
- KPIs: [check the SMART list](https://www.grow.com/blog/how-to-use-smart-goals-to-build-your-kpis))
**Quote:**
- KPIs: [check the SMART list](https://www.grow.com/blog/how-to-use-smart-goals-to-build-your-kpis))
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Quote:**
Design is about solving problems. Fall in Love with the Problem, Not the Solution.
**Examples of Problem statements:**
- How might we help Pierre measure and prepare his hydration before a race?
- Appropriate —> The problem statement is narrow enough to be specific for one painpoint, and broad enough to let creativity suggest many options. Also, it takes into accounts some of the key insights from the previous phases.
- How might we make sure Pierre doesn’t get dehydrated?
- Too broad —> The problem statement is out of the scope of running, so the solutions cannot be integrated in the specific context of running.
- How might we make sure Pierre drinks the cups that are offered during the race?
- Too narrow —> There are plenty of options to avoid dehydration without drinking the cups that are offered during the race.
- How might we provide Pierre with a drink that contains everything he needs to avoid dehydration?
- Focused on the solution, not the problem —> The problem statement is supposed to rephrase the brief and take into account the insights from the previous phase.
- How might make sure Pierre doesn’t get drunk the night before the race?
- Out of scope —> This is not about dehydration, nor about running.
- How might we help Pierre measure and prepare his hydration before a race?
- Appropriate —> The problem statement is narrow enough to be specific for one painpoint, and broad enough to let creativity suggest many options. Also, it takes into accounts some of the key insights from the previous phases.
- How might we make sure Pierre doesn’t get dehydrated?
- Too broad —> The problem statement is out of the scope of running, so the solutions cannot be integrated in the specific context of running.
- How might we make sure Pierre drinks the cups that are offered during the race?
- Too narrow —> There are plenty of options to avoid dehydration without drinking the cups that are offered during the race.
- How might we provide Pierre with a drink that contains everything he needs to avoid dehydration?
- Focused on the solution, not the problem —> The problem statement is supposed to rephrase the brief and take into account the insights from the previous phase.
- How might make sure Pierre doesn’t get drunk the night before the race?
- Out of scope —> This is not about dehydration, nor about running.

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#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there one question that stands as a problem statement?
###### Are there between 1 and 3 KPIs that will help you measure the success of the upcoming solution?
###### Are there the key learnings the students learnt from this phase?

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# UX VII - Ex 6 - Prototype
## Prototype
**Instructions:**
### Instructions
Make a prototype including the chosen solution.
Make a prototype including the chosen solution.
**Deliverables:**
### Deliverables
- Pictures of a paper prototype (low-fi)
- An animated wireframe prototype (mid-fi)
- Key learnings from this phase
- Vocabulary
- Low-Fidelity: Paper Prototypes - [Example here](https://miro.medium.com/max/1400/1*5nUfqqA2gjdAYHagjbHA5w.jpeg)
- Mid-Fidelity: Wireframes - black and white, only the main elements, on digital prototype tools - [Example here](https://miro.medium.com/max/1400/1*eGSfaxwYbxUFomYbyO6GWw.png)
- High-Fidelity: Wireframes with color, styles, graphical details, and micro-interactions - [Example here](https://miro.medium.com/max/1400/1*Xn0HSKAvhr4TZzC9lN5udw.gif)
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
- Pictures of a paper prototype (low-fi with 6 to 12 different screens).
- An animated wireframe prototype on figma (mid-fi).
- A PDF file with the key learnings from this phase.
**Tips:**
Don't forget to:
- Use as many tools as needed, and make sure you do all the process in 4 working days!
- You may use Card Sorting and User flows
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
**Criteria:**
- User Flow
Make sure that for each flow:
- The user has a specific goal.
- There is a starting point and and ending point, which is the goal of the user.
- There is a series of actions organized in rectangles (actions) or diamond (choice).
- The actions are linked with arrows.
#### Criteria
- User Flow
Make sure for each flow:
- The user has a specific goal
- There is a starting point and and ending point - which is the goal of the user
- There is a series of actions organised in rectangles (actions) or diamond (choice)
- The actions are linked with arrows
- Card sorting
Make sure
- There is a script including the research goals.
- The research goals must be close to "rearrange the content"
- There are pictures of the ongoing workshop
- There is a new content organization shown in a table with sticky notes (it can be a picture or digital)
- Card sorting
Make sure that:
- There is a script including the research goals.
- The research goals are close to "rearrange the content".
- There are pictures of the ongoing workshop.
- There is a new content organization shown in a table with sticky notes (it can be a picture or digital).
**Tips:**
- Use as many tools as needed, and make sure you do all the process in 4 working days!
- You may use Card Sorting and User flows.
- Vocabulary:
- Low-Fidelity: Paper Prototypes - [Example here](https://miro.medium.com/max/1400/1*5nUfqqA2gjdAYHagjbHA5w.jpeg)
- Mid-Fidelity: Wireframes - black and white, only the main elements, on digital prototype tools - [Example here](https://miro.medium.com/max/1400/1*eGSfaxwYbxUFomYbyO6GWw.png)
- High-Fidelity: Wireframes with color, styles, graphical details, and micro-interactions - [Example here](https://miro.medium.com/max/1400/1*Xn0HSKAvhr4TZzC9lN5udw.gif)
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!

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#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is there a paper prototype with 6 to 12 different screens?
###### Are there mid-fidelity wireframes on Figma?
###### Do the mid-fidelity wireframes match the paper prototype?
###### Are the paper prototypes and wireframes in black, grey and white and do not include any style elements?
###### Does each screen have the main navigation elements (arrows, menu, call to actions)?
###### Does each screen follow the other?
###### Is the navigation fluid from the beginning to the end?
###### If there are user flows or card-sorting, do they match the criteria (from the instructions section)?
###### Is there a PDF document with the key learnings the students learnt from this phase?

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## Second test protocol
### Instructions
Prepare a testing protocol and run it!
Recommended steps:
- Define the scope of the test.
- Recruit 5 users.
- Identify objectives: What are you proving?
- Establish metrics: How are you proving your design is efficient?
- Describe the steps and the instructions.
- Write an introduction to greet their user.
- Write a conclusion to thank the user.
### Deliverables
- A testing protocol script.
- Photos from the tests.
- A PDF file with the key learnings from the tests (5 tests are required) and from this phase.
- In the same PDF file you need to place at least 3 learnings or iteration suggestions to be made for the next version.
Don't forget to:
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
**Tips:**
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!

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#### UX Strategy
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF or Figma)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there a time frame?
###### In Empathy or User Research, is there at least one tool, selected by the student, among the following list?
- User interviews
- Analytics
- Competitive analysis
###### In Define, is there at least one tool, selected by the student, among the following list?
- Persona
- Empathy Map
- User Journey
- JBTD or Jobs-to-be-done
###### Is there a “Problem Statement” spot? (ask the student to show you)
###### In Ideation, is there at least one ideation technique? (ask the student to show you)
###### Is there a “Prototype” spot that is either paper prototype or wireframe that contains at least one tool among the two following?
- User Flow
- Card Sorting
###### Is there a “Test” spot with at least 5 users?
###### Does each of these five phases have a time frame?
#### Empathy
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is at least one of the following tools used?
- User interviews
- Analytics
- Competitive analysis
###### Is the script completed (list of criteria in the instructions section)?
###### Is the tool completed (list of criteria in the instructions section)?
###### Is there a PDF document with the key learnings the students learnt from this phase?
#### Fourth Problem Statement
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there one question that stands as a problem statement?
###### Are there between 1 and 3 KPIs that will help you measure the success of the upcoming solution?
###### Are there the key learnings the students learnt from this phase?
#### Third Ideation
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is there a script of the ideation workshop?
###### Is there the main objective in this script?
###### Is there an ice breaker in this script?
###### Are there the main steps of the ideation process in this script?
###### Are there clear instructions in this script?
###### Is there a time schedule for each step in this script?
###### Is there a voting process to select the main idea in this script?
###### Is there a board with all the ideas (on paper or digitally on Miro or Figma)?
###### Is there one main concept out of the ideation workshop?
###### Is there a document with the key learnings the students learnt from this phase?
#### Prototype
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the documents clear, simple and easy to read?
###### Is there a paper prototype with 6 to 12 different screens?
###### Are there mid-fidelity wireframes on Figma?
###### Do the mid-fidelity wireframes match the paper prototype?
###### Are the paper prototypes and wireframes in black, grey and white and do not include any style elements?
###### Does each screen have the main navigation elements (arrows, menu, call to actions)?
###### Does each screen follow the other?
###### Is the navigation fluid from the beginning to the end?
###### If there are user flows or card-sorting, do they match the criteria (from the instructions section)?
###### Is there a PDF document with the key learnings the students learnt from this phase?
#### Second test protocol
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the documents clear, simple and easy to read?
###### Is the scope clear: What are we testing?
###### Are there either 5 names or a strategy to find users to interview?
###### Are the objectives clear: What are we proving?
###### Are the metrics clear to prove the test is efficient?
###### Is there a greeting introduction?
###### Are the instructions clear?
###### Is there a conclusion to thank the user?
###### Are there at least 3 learnings or iteration suggestions to be made for the next version?
###### Is there a PDF document with the key learnings the student learned at this stage?

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# UX VII - Ex 7 - Test
**Instructions:**
Prepare a testing protocol and run it!
**Deliverables:**
- A testing protocol script
- Photos from the tests
- Key learnings from the tests (5 tests are required)
- Key learnings from this phase
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!

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#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is the scope clear: What are we testing?
###### Are there either 5 names or a strategy to find users?
###### Are the objectives clear: What are we proving?
###### Are the metrics clear to prove the test is efficient?
###### Is there a greeting introduction?
###### Are the instructions clear?
###### Is there a conclusion to thank the user?
###### Are there at least 3 learnings or iteration suggestions to be made for the next version?
###### Are there the key learnings the students learnt from this phase?

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## Third Ideation
### Instructions
Run at least one of the Ideation techniques in the design process.
### Deliverables
- A PDF document with the script of the tool context.
- Completed tool: a board with all the ideas - on paper or digitally on Miro or Figma.
- A PDF document with the key learnings from this phase.
Don't forget to:
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
**Tips:**
- Use as many tools as needed, and make sure you do all the process in 4 working days!
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!

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# UX VII - Ex 1 - UX Strategy
## UX Strategy
**Context:**
**Context:**
Elsa is a seamstress. She makes swimsuits on demand through her instagram account. It's going well, her community is growing as well as the amount of requests from customers.
Elsa is a seamstress. She makes swimsuits on demand through her instagram account. It's going well, her community is growing as well as the amount of requests from customers.
However, she loses a lot of time every time there is a request. To complete an order, she needs to ask for the shape of the swimsuit, the size, the color preferences and the expected delivery time. On top of that, she needs to make sure she has enough time to sew one piece - every piece requires 6 hours.
However, she loses a lot of time every time there is a request. To complete an order, she needs to ask for the shape of the swimsuit, the size, the color preferences and the expected delivery time. On top of that, she needs to make sure she has enough time to sew one piece. (every piece requires 6 hours)
For now, she only works with private messages but she wishes she could spend less time on that part.
For now, she only works with private messages but she wishes she could spend less time on that part.
You offer to help her design a solution to manage her time and workshop better. You have 4 working days.
**Instructions:**
### Instructions
Now you have discovered and practiced many tools in the design process, organize a time frame for the next 4 working days.
Select at least one tool for each phase, name it, and take into account the amount of time each phase may require.
Select at least one tool for each phase, name it, and take into account the amount of time each phase may require.
- Empathy / User Research
- Define
@ -23,16 +23,25 @@ Select at least one tool for each phase, name it, and take into account the amou
- Prototype
- Test
**Deliverables:**
### Deliverables
- A time frame, on PDF or on Figma, of the project, including:
- The working days ahead.
- Each phase of the process.
- The main tools you plan to use for each phase.
- The time you plan to spend for each tool.
Don't forget to:
- A time frame, on PDF or on Figma, of the project, including the working days ahead, each phase of the process, the main tools you plan to use for each phase and the time you plan to spend for each tool.
- Upload the PDF or Figma document on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the document.
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Tips:**
- Pay attention to the global aspect of the document. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resource:**
**Resource:**
- [A sum up of all the tools that have been practiced](https://www.figma.com/file/x0xfoz9TaEDiAfGPFqKJcs/RECAP-UX%2FUI-Program?node-id=0%3A1). Focus on the UX part!
@ -40,4 +49,4 @@ Select at least one tool for each phase, name it, and take into account the amou
- Design needs to fail. Failure is even a necessary step, but ideally it should happen before a product is launched, during the prototype and test phases
- “UX Strategy lies at the intersection of UX and business. It provides a much better chance of creating successful products. It enables teams to see the “Big Picture” to achieve the business goals under uncertain conditions” Jamie Levy | UX Strategy: How to Devise Innovative Digital Products That People Want
- UX Strategy is the method by which you validate that your solution solves a problem for real customers in a dynamic marketplace because the market is constantly changing.
- UX Strategy is the method by which you validate that your solution solves a problem for real customers in a dynamic marketplace because the market is constantly changing.

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#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (PDF or Figma)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there a time frame?
###### In Empathy or User Research, is there at least one tool among the following list?
- User interviews
- Analytics
- Competitive analysis
###### In Define, is there at least one tool among the following list?
- Persona
- Empathy Map
- User Journey
- JBTD or Jobs-to-be-done
###### Is there a “Problem Statement” spot?
###### In Ideation, is there at least one ideation technique?
###### Is there a “Prototype” spot that is either paper prototype or wireframe that contains at least one tool among the two following?
- User Flow
- Card Sorting
###### Is there a “Test” spot with at least 5 users?
###### Does each of these five phases have a time frame?

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# UX VI - Ex 7 - Iteration
## Iteration
**Instructions:**
### Instructions
Based on your previous tests, pick one of your 3 prototypes.
Implement the 3 ideas you wrote down as suggestions.
Implement the 3 ideas you wrote down as suggestions.
Run another series of test (and adapt your test protocol if necessary).
Write a report with the conclusion you made out of this iteration loop.
Write a report with the conclusion you made out of this iteration loop.
**Deliverables:**
### Deliverables
- Pictures of the new test
- A report with your conclusions, your impressions and your key learnings from this iteration (PDF document out of Microsoft Word, Pages, Google Docs or any word-processing software)
- Comparison between V1 and V2 of the prototype in the report
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Pictures of the new test.
- A report with your conclusions, your impressions and your key learnings from this iteration (PDF document).
- Comparison between V1 and V2 of the prototype in the report.
Don't forget to:
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Tips:**
**Tips:**
- This report will be handed on to the CEO. Pay attention to the details and make sure the document is clean and easy to use!
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!

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#### Audit
#### Third user flow
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
#### In Flow n1, n2 and n3:
###### Are there 3 user flows?
###### Are the user flows about the features we gave on the readme?
###### Does the user have a specific goal?
###### Is there a starting and ending point?
###### Is the ending point the goal of the user?
###### Is there a series of actions organized in rectangles (actions) or diamonds (choices)?
###### Are the actions linked with arrows?
### Movie wireframes
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Are there pictures of the new test?
#### In Flow n1, n2 and n3:
###### Are there between 6 and 12 screens per flow?
###### Is the sequence of links logical?
###### Are the screens in black and white?
#### Test on features
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the documents clear, simple and easy to read?
###### Is there a PDF document with a test protocol for each wireframe?
###### Are the tests goals written and explicit?
###### Are there pictures of the ongoing tests?
###### Is there a PDF document with 3 ideas to improve the prototype for each wireframe?
#### Iteration
###### Is there a zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the documents clear, simple and easy to read?
###### Are there pictures of the new test?
###### Is there a PDF document with the report?
###### Are the V1 and V2 versions different?
###### Does the V2 version include the ideas from Ex 4, 5 or 6 (depending on the prototype you used)?
###### Are the V1 and V2 versions different and included in the report?
###### Does the V2 version include the ideas from the previous exercise "Test on Features" (depending on the prototype you used)?
###### Does the report include the conclusions from this second series of test?
###### Does the report include the personal impressions from the students?
###### Does the report include the students' key learnings?
###### Does the report include a comparison between V1 and V2?
###### Does the report include the student key learnings?
###### Does the report include a comparison between V1 and V2?

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## Movie wireframes
### Instructions
Based on the 3 user flows, design 3 series of wireframes.
### Deliverables
- 3 series of wireframes (6 to 12 screens per flow) on Figma.
Don't forget to:
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
**Tips:**
- Drawing paper prototypes before going digital might save you some time.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
- Vocabulary
- Low-Fidelity: Paper Prototypes - [Example here](https://miro.medium.com/max/1400/1*5nUfqqA2gjdAYHagjbHA5w.jpeg).
- Mid-Fidelity: Wireframes - black and white, only the main elements, on digital prototype tools - [Example here](https://miro.medium.com/max/1400/1*eGSfaxwYbxUFomYbyO6GWw.png).
- High-Fidelity: Wireframes with color, styles, graphical details, and micro-interactions - [Example here](https://miro.medium.com/max/1400/1*Xn0HSKAvhr4TZzC9lN5udw.gif).
**Resources:**
- [How to start sketching and wireframing](https://uxdesign.cc/how-to-start-sketching-and-wireframing-84a821f092e2)
- [Why should product teams use wireframes more often?](https://uxdesign.cc/why-should-product-teams-use-wireframes-more-often-60e34a2bc55)
- [The 5-pass reduction wireframing: A minimalist UX technique](https://uxdesign.cc/the-5-pass-reduction-wireframing-a-minimalist-ux-technique-aa415aad9ce2?sk=a218ac4db9d1049249bd381fbc5edeee)
- [The art of designing good wireframes](https://uxdesign.cc/the-art-of-designing-good-wireframes-8a2a9c10a95b)
**Recommended tools:**
- Figma.
**Quote:**
- "77% of users return to content and information sites because of ease-of-use. Only 22% return because the site belongs to a favorite brand." Forrester

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# UX VI - Ex 4 - Test on feature #1
**Instructions:**
Test your wireframes!
Focus on the 1st journey. Prepare a test protocol with your research goals (what you want to test), test it on 5 different people and write down 3 ways to improve the prototype.
**Deliverables:**
- A PDF document with a Test protocol
- Pictures of the ongoing tests
- A PDF document with 3 ideas to improve the prototype based on you users' feedbacks.
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
- [How to do a user interview (tutorial from Google Ventures)](https://www.youtube.com/watch?v=Qq3OiHQ-HCU)
- [Running a usability test](https://www.usability.gov/how-to-and-tools/methods/running-usability-tests.html)
- [Usability testing: what is it and how to do it?](https://uxdesign.cc/usability-testing-what-is-it-how-to-do-it-51356e5de5d)
- [Analyzing usability testing data](https://uxdesign.cc/analysing-usability-testing-data-97667ae4999e)
- [The art of guerrilla usability testing](http://www.uxbooth.com/articles/the-art-of-guerrilla-usability-testing/)
- [How to write a user testing report that people will actually read](https://uxdesign.cc/how-to-write-a-user-testing-report-that-people-will-actually-read-652d15d2f92e)

12
subjects/ux/sunday-night-movie/test-feature-1/audit/README.md

@ -1,12 +0,0 @@
#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is there a PDF document with a protocol?
###### Are the test goals written and explicit?
###### Are there pictures of the ongoing test?
###### Is there a PDF document with 3 ideas to improve the prototype?

25
subjects/ux/sunday-night-movie/test-feature-2/README.md

@ -1,25 +0,0 @@
# UX VI - Ex 5 - Test on feature #2
**Instructions:**
Test your wireframes!
Focus on the 2nd journey. Prepare a test protocol with your research goals (what you want to test), test it on 5 different people and write down 3 ways to improve the prototype.
**Deliverables:**
- A PDF document with a Test protocol
- Pictures of the ongoing tests
- A PDF document with 3 ideas to improve the prototype based on you users' feedbacks.
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
- [How to do a user interview (tutorial from Google Ventures)](https://www.youtube.com/watch?v=Qq3OiHQ-HCU)
- [Running a usability test](https://www.usability.gov/how-to-and-tools/methods/running-usability-tests.html)
- [Usability testing: what is it and how to do it?](https://uxdesign.cc/usability-testing-what-is-it-how-to-do-it-51356e5de5d)
- [Analyzing usability testing data](https://uxdesign.cc/analysing-usability-testing-data-97667ae4999e)
- [The art of guerrilla usability testing](http://www.uxbooth.com/articles/the-art-of-guerrilla-usability-testing/)
- [How to write a user testing report that people will actually read](https://uxdesign.cc/how-to-write-a-user-testing-report-that-people-will-actually-read-652d15d2f92e)

12
subjects/ux/sunday-night-movie/test-feature-2/audit/README.md

@ -1,12 +0,0 @@
#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is there a PDF document with a protocol?
###### Are the test goals written and explicit?
###### Are there pictures of the ongoing test?
###### Is there a PDF document with 3 ideas to improve the prototype?

12
subjects/ux/sunday-night-movie/test-feature-3/audit/README.md

@ -1,12 +0,0 @@
#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Is there a PDF document with a protocol?
###### Are the test goals written and explicit?
###### Are there pictures of the ongoing test?
###### Is there a PDF document with 3 ideas to improve the prototype?

28
subjects/ux/sunday-night-movie/test-feature-3/README.md → subjects/ux/sunday-night-movie/test-features/README.md

@ -1,21 +1,29 @@
# UX VI - Ex 6 - Test on feature #3
## Test on features
**Instructions:**
### Instructions
Test your wireframes!
Test your wireframes!
Focus on the 3rd journey. Prepare a test protocol with your research goals (what you want to test), test it on 5 different people and write down 3 ways to improve the prototype.
Focus on the journeys. Prepare a test protocol with your research goals (what you want to test), test it on 5 different people and write down 3 ways to improve the prototype. Do this for all your wireframes!
**Deliverables**:
### Deliverables
- A PDF document with a Test protocol
- Pictures of the ongoing tests
For each of the tests:
- A PDF document with a test protocol.
- Pictures of the ongoing tests.
- A PDF document with 3 ideas to improve the prototype based on you users' feedbacks.
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
Don't forget to:
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources**:
**Tips:**
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
- [How to do a user interview (tutorial from Google Ventures)](https://www.youtube.com/watch?v=Qq3OiHQ-HCU)
- [Running a usability test](https://www.usability.gov/how-to-and-tools/methods/running-usability-tests.html)

38
subjects/ux/sunday-night-movie/user-flow/README.md → subjects/ux/sunday-night-movie/third-user-flow/README.md

@ -1,30 +1,36 @@
# UX VI - Ex 1 - User flow
## Third user flow
**Context:**
**Context:**
Your company's client is a movie theaters chain called, Movie 4 all.
Your company's client is a movie theaters chain called, "Movie 4 all".
They want to launch a platform for people who want to watch movies but don’t want to spend endless time selecting one.
You are replacing someone in the company who has already worked on the user research, the problem statement and the list of features they plan to develop. Your goal is to prototype and test these features.
**Instructions:**
### Instructions
Based on the 3 features that have come out of the ideation workshops led by your collegues, design 3 user flows (1 per feature).
Based on the 3 features that have come out of the ideation workshops led by your colleges, design 3 user flows (1 per feature).
Features:
Features:
- 1: Adding a filter based on their current mood
- 2: Offer a selection of 3 movies to be watched
- 3: Ask users to rate the movie after watching it for further recommendation
- 1: Adding a filter based on their current mood.
- 2: Offer a selection of 3 movies to be watched.
- 3: Ask users to rate the movie after watching it for further recommendation.
**Deliverables:**
Don't forget to:
- 3 user flows on a board (digital or pictures of a paper board)
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within all written documents.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
### Deliverables
- 3 user flows on a board (digital or pictures of a paper board).
**Tips:**
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
- [User flow glossary](https://www.productplan.com/glossary/user-flow/)
- [Site flows vs User Flows](https://uxmovement.com/wireframes/site-flows-vs-user-flows-when-to-use-which/)
@ -32,5 +38,5 @@ Features:
**Recommended tools:**
- Figma
- Whimsical
- Figma.
- Whimsical.

32
subjects/ux/sunday-night-movie/user-flow/audit/README.md

@ -1,32 +0,0 @@
#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
#### In Flow n1:
###### Does the user have a specific goal?
###### Is there a starting point and
###### Is there an ending point?
###### Is the ending point the goal of the user?
###### Is there a series of actions organised in rectangles (actions) or diamonds (choices)?
###### Are the actions linked with arrows?
#### In Flow n2:
###### Does the user have a specific goal?
###### Is there a starting point and
###### Is there an ending point?
###### Is the ending point the goal of the user?
###### Is there a series of actions organised in rectangles (actions) or diamonds (choices)?
###### Are the actions linked with arrows?
#### In Flow n3:
###### Does the user have a specific goal?
###### Is there a starting point and
###### Is there an ending point?
###### Is the ending point the goal of the user?
###### Is there a series of actions organised in rectangles (actions) or diamonds (choices)?
###### Are the actions linked with arrows?

20
subjects/ux/sunday-night-movie/wireframes-animation/README.md

@ -1,22 +1,26 @@
# UX VI - Ex 3 - Wireframes animation
## Wireframes animation
**Instructions:**
### Instructions
Animate your wireframes on Figma.
Think about multistate!!
This exercise is to be made individually.
This exercise is to be made individually.
**Deliverables:**
### Deliverables
- An animated prototype on Figma.
Don't forget to:
- An animated prototype on Figma
- Upload the Figma file on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the file.
- Pay attention to the global aspect of the file. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Tips:**
**Resources:**
- Pay attention to the global aspect of the file. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
- [Efficiently Manage Your Designs - How Mockplus State Page Helps To View & Manage Multiple State](https://help.mockplus.com/p/372)
**Resources:**
- [Efficiently Manage Your Designs - How Mockplus State Page Helps To View & Manage Multiple State](https://help.mockplus.com/p/372)

10
subjects/ux/sunday-night-movie/wireframes-animation/audit/README.md

@ -1,10 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (Figma)?
###### Is there a title within the document?
###### Is the document clear, simple and easy to read?
###### Is there a starting screen?
###### Is there an ending screen?
###### Do all the connections between screens work?
###### Are there multistate buttons which change every time you click somewhere?

35
subjects/ux/sunday-night-movie/wireframes/README.md

@ -1,35 +0,0 @@
# UX VI - Ex 2 - Wireframes
**Instructions:**
Based on the 3 user flows, design 3 series of wireframes.
**Deliverables:**
- 3 series of wireframes (6 to 12 screens per flow) on Figma
- Upload the documents on Github, in a zip folder named “ProjectTitle_Name_FirstName”, with all project deliverables as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, the first deliverable can be named as “Doe_John_MidFiPrototype_05242024_V1”.
- Pay attention to the global aspect of the deliverables. They must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Tips:**
- Drawing paper prototypes before going digital might save you some time ;)
- Vocabulary
- Low-Fidelity: Paper Prototypes - [Example here](https://miro.medium.com/max/1400/1*5nUfqqA2gjdAYHagjbHA5w.jpeg)
- Mid-Fidelity: Wireframes - black and white, only the main elements, on digital prototype tools - [Example here](https://miro.medium.com/max/1400/1*eGSfaxwYbxUFomYbyO6GWw.png)
- High-Fidelity: Wireframes with color, styles, graphical details, and micro-interactions - [Example here](https://miro.medium.com/max/1400/1*Xn0HSKAvhr4TZzC9lN5udw.gif)
**Resources:**
- [How to start sketching and wireframing](https://uxdesign.cc/how-to-start-sketching-and-wireframing-84a821f092e2)
- [Why should product teams use wireframes more often?](https://uxdesign.cc/why-should-product-teams-use-wireframes-more-often-60e34a2bc55)
- [The 5-pass reduction wireframing: A minimalist UX technique](https://uxdesign.cc/the-5-pass-reduction-wireframing-a-minimalist-ux-technique-aa415aad9ce2?sk=a218ac4db9d1049249bd381fbc5edeee)
- [The art of designing good wireframes](https://uxdesign.cc/the-art-of-designing-good-wireframes-8a2a9c10a95b)
**Recommended tools:**
- Figma
**Quote:**
‘77% of users return to content and information sites because of ease-of-use. Only 22% return because the site belongs to a favorite brand.’ Forrester

25
subjects/ux/sunday-night-movie/wireframes/audit/README.md

@ -1,25 +0,0 @@
#### Audit
###### Is there a zip folder?
###### Is the zip folder labeled as “ProjectTitle_Name_FirstName”?
###### Are there all the deliverables indicated in the instructions?
###### Are the deliverables labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Are the deliverables in the correct format?
###### Are the documents clear, simple and easy to read?
###### Are there between 6 and 12 screens per flow?
#### In Flow n1:
###### Are there between 6 and 12 screens per flow?
###### Is the sequence of links logical?
###### Are the screens in black and white?
#### In Flow n2:
###### Are there between 6 and 12 screens per flow?
###### Is the sequence of links logical?
###### Are the screens in black and white?
#### In Flow n3:
###### Are there between 6 and 12 screens per flow?
###### Is the sequence of links logical?
###### Are the screens in black and white?

20
subjects/ux/the-olympics/animation/README.md

@ -1,20 +1,24 @@
# UX IV - Ex 6 - Animation
## Animation
**Instructions:**
### Instructions
Animate your wireframes on Figma.
Think about multistate!!
This exercise is to be made individually.
This exercise is to be made individually.
**Deliverable:**
- An animated Mid-Fi prototype on Figma
- Upload the Figma file on Github, labeled as follows: “Name_FirstName_DeliverableName_Date_VersionNumber”. For example, it can be labeled as “Doe_John_MidFiPrototype_05242024_V1”.
- Add a title within the file.
- Pay attention to the global aspect of the file. It must be clear, simple and easy to read. You can get inspiration on canva.com but don’t overload your design with too much details!
**Resources:**
**Deliverable:**
- An animated Mid-Fi prototype on Figma.
**Tips:**
- Pay attention to the global aspect of the file. It must be clear, simple and easy to read. You can get inspiration [canva](https://www.canva.com/) but don’t overload your design with too much details!
**Resources:**
- [Efficiently Manage Your Designs - How Mockplus State Page Helps To View & Manage Multiple State](https://help.mockplus.com/p/372)

9
subjects/ux/the-olympics/animation/audit/README.md

@ -1,9 +0,0 @@
#### Audit
###### Is the deliverable labeled as “Name_FirstName_DeliverableName_Date_VersionNumber”?
###### Is the deliverable in the correct format (Figma)?
###### Is there a title within the document?
###### Is there a starting screen?
###### Is there an ending screen?
###### Do all the connexions between screens work?
###### Are there multistate buttons that change every time you click somewhere?

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